Channel Marketing Manager
Dyn
(Manchester, New Hampshire)Oracle Dyn is a pioneer in managed DNS and a leader in cloud-based infrastructure to connect users with digital content and experiences across a global internet. Dyn's solution is powered by a global network that drives 40 billion traffic optimization decisions daily for more than 3,500 enterprise customers, including preeminent digital brands such as Netflix, Twitter, Linkedin and CNBC.
Dyn is seeking a passionate, highly motivated, and driven Channel Marketing Manager for our growing team. The successful individual will be responsible for developing channel partner marketing plans with sales to drive successful channel partnerships.
- Design, lead and execute the successful development and implementation of strategic operational and channel partner marketing strategies.
- Collaborate with channel sales team to define programs/campaigns needed to support channel pricing, promotions, collateral, and sales & marketing initiatives.
- Identify and implement marketing tools to enable our channel partners nd make them more self-sufficient.
- Establish productive, professional relationships with key personnel in channel accounts and key opinion leaders in specific channels.
- Communicate channel marketing campaign plans to cross-functional teams.
- Cultivate strong relationships with sales, product management and operational leadership, to provide marketing & product expertise to meet shared business objectives.
- Lead Quarterly Business Review meetings with strategic partners for training, overview of business goals and measure relationship effectiveness.
- Stay abreast of competitor offerings and the industry marketplace to identify opportunities for new channel marketing strategies.
- Minimum 7 years experience in successfully driving integrated channel partner marketing strategies, with highly technical products or services.
- Proven track record in leading and working effectively with cross-functional teams, including product marketing, sales, operations and finance.
- Demonstrated ability to manage channel partner effectiveness and efficiency.
- Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits.
- Understanding of SaaS (subscription model).
- Prior experience in a field sales account management role is highly desirable.
- Outgoing and dynamic interpersonal and strong verbal and written communication skills including the ability to interact with technical and business leaders at all levels.
- Proven ability to work across cross-functional teams (especially with Product Marketing/Management, Sales, Engineering and Support) in a fast-paced environment.
- Cultural fit is important. You must embody our core values of trust, passion, performance and respect.
- Ability to travel to key customer/partner meetings and industry events.
- Dynamic individual with a true entrepreneurial spirit for a fast paced and growing environment.
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