Market Research Analyst

Guidepoint

(New York, New York)
Full Time
Job Posting Details
About Guidepoint

Guidepoint is a leading expert network firm connecting business decision-makers with experts around the world. Since our inception in 2003, we’ve arranged more than a half million interactions between our clients and experts. We support clients in identifying critical insights through a suite of services including phone consultations, in-person meetings, custom surveys and proprietary data products.

Responsibilities

The Senior Market Research Analyst will work with the Market Research Team and have the following primary duties:

  • Conceptualize and manage ad hoc market research studies throughout the entire project life cycle.
  • Provide up-front consultation to clients seeking to conduct market research projects
  • Scope out research design and assist with project feasibility on an as needed basis
  • Design and edit questionnaires to fit respondent-friendly formats
  • Program surveys and manage respondent panels using survey software platform
  • Test online questionnaires before they go live
  • Research, identify, and recruit appropriate respondents for research projects
  • Respond to all project-related inquiries from clients and research participants
  • Conduct quality control checks on all market research deliverables
  • Clean and organize data from research projects into client-deliverable formats
  • Analyze data collected from research projects on an as needed basis
  • Assist and monitor Research Analysts to ensure clients are regularly updated on survey status and their needs are continually met
  • Work with other teams across Guidepoint in designing and implementing surveys on a mixture of topics such as healthcare, technology, retail, energy, financial services, and industrials.
Ideal Candidate

Preliminary Qualifications:

  • BS or BA degree from a top-tier university; science or science-related degree is preferred.
  • 5+ years managing market research projects; experience managing junior analysts a plus.
  • Superior MS Word and Excel skills required; experience with PowerPoint preferred.
  • Experience with survey software platforms such as Confirmit, Qualtrics, and Deciphers preferred.
  • Excellent communication skills; both written and verbal.
  • Demonstrated ability to work in a team atmosphere with minimal supervision.
  • A desire to work in a fast-paced entrepreneurial environment.

Favored applicants will have:

  • Ability to think creatively and focus on opportunities for growth.
  • Initiative and ability to handle increasing responsibility over time.
  • Ability to utilize superior analytical and critical thinking skills.
  • Positive attitude and interest in learning survey software.
  • Solid organizational skills with a strong attention to detail.
  • Ability to learn quickly and upward mobility

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New York, New York
Skills Desired
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  • Healthcare
  • Market Research
  • Microsoft Excel
  • Microsoft PowerPoint
  • Microsoft Word
  • Retail
  • Financial Services
  • Energy
  • Software Platform
  • Ad Hoc Research

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