Market Research Analyst

Guidepoint

(New York, New York)
Full Time
Job Posting Details
About Guidepoint
Guidepoint is a leading expert network firm connecting business decision-makers with experts around the world. Since our inception in 2003, we’ve arranged more than a half million interactions between our clients and experts. We support clients in identifying critical insights through a suite of services including phone consultations, in-person meetings, custom surveys and proprietary data products.
Responsibilities
The Senior Market Research Analyst will work with the Market Research Team and have the following primary duties: * Conceptualize and manage ad hoc market research studies throughout the entire project life cycle. * Provide up-front consultation to clients seeking to conduct market research projects * Scope out research design and assist with project feasibility on an as needed basis * Design and edit questionnaires to fit respondent-friendly formats * Program surveys and manage respondent panels using survey software platform * Test online questionnaires before they go live * Research, identify, and recruit appropriate respondents for research projects * Respond to all project-related inquiries from clients and research participants * Conduct quality control checks on all market research deliverables * Clean and organize data from research projects into client-deliverable formats * Analyze data collected from research projects on an as needed basis * Assist and monitor Research Analysts to ensure clients are regularly updated on survey status and their needs are continually met * Work with other teams across Guidepoint in designing and implementing surveys on a mixture of topics such as healthcare, technology, retail, energy, financial services, and industrials.
Ideal Candidate
**Preliminary Qualifications:** * BS or BA degree from a top-tier university; science or science-related degree is preferred. * 5+ years managing market research projects; experience managing junior analysts a plus. * Superior MS Word and Excel skills required; experience with PowerPoint preferred. * Experience with survey software platforms such as Confirmit, Qualtrics, and Deciphers preferred. * Excellent communication skills; both written and verbal. * Demonstrated ability to work in a team atmosphere with minimal supervision. * A desire to work in a fast-paced entrepreneurial environment. **Favored applicants will have:** * Ability to think creatively and focus on opportunities for growth. * Initiative and ability to handle increasing responsibility over time. * Ability to utilize superior analytical and critical thinking skills. * Positive attitude and interest in learning survey software. * Solid organizational skills with a strong attention to detail. * Ability to learn quickly and upward mobility

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