Senior Product Marketing Manager

Skyworks

(Irvine, California)
Full Time Travel Required
Job Posting Details
About Skyworks
Skyworks Solutions, Inc. is empowering the wireless networking revolution. Our highly innovative analog semiconductors are connecting people, places and things spanning a number of new and previously unimagined applications. We possess broad technology capabilities and one of the most complete product portfolios in the industry. Our customers are global industry leaders who are driving innovative platforms that are changing the way we all live, work and play.
Summary
In this position, you will be joining the successful and energetic Broad Markets Marketing team at Skyworks. You will be responsible for managing and growing an existing portfolio of business within the Consumer / Retail WiFi segment. This corporate marketing position represents all products and business unit interests as they apply to the Consumer segment. The scope of responsibilities include new product definition, business case generation, promotion, pricing and associated go to market strategies. Additional supporting activities include overall market segment TAM/SAM modeling, tracking segment trends and dynamics, competitive threat analysis and R&D investment recommendations. This is a key position driving our continued growth in the Consumer segment by expanding our content footprint by leveraging the broad product portfolio of Skyworks. You will work collaboratively with the field sales and application engineering and internal Business Units to develop winning product roadmaps and associated strategies. The Consumer Market Segment Manager has overall responsibility for driving product promotion and associated training including product collateral and sales presentations. Key performance metrics include accretive revenue growth, market share expansion and content diversification.
Responsibilities
- Responsible for the market segment business plan - Ensure that product justifications are well researched, justified and structured to gain maximum ROI for Skyworks and market penetration growth - Drive product collateral and product support documentation for customer facing activities - Set Roadmaps and business direction, be involved in customer / market development activities through a close working relationship with sales activities - Defining account strategies for your customer base; driving engagement through the discovery, evaluation, negotiation and design win process - Work across corporate functions and business units, as required
Ideal Candidate
- You should possess an M.B.A. / B.S.E.E. with fifteen or more years of marketing/business development; - Experience in the semiconductor industry is preferred - Self-driven and directed - Strong business acumen - Ability to analyze market reports and relate to market development dynamics - Strong sense of customer orientation and effectiveness - In depth RF / Communication Systems background preferably; able to engage in detailed technical discussions with customers and provide technical insight to internal engineers - Be capable of driving broad alignment and collaboration - Proven ability to work with and influence executives and senior marketing and engineering management - Demonstrated ability to confront tough issues and contribute to collaborative solutions - Previous Set Top Box (Cable, Terrestrial, and/or IPTV), Retail Networking or other Consumer product experience preferred - Willingness to travel between 30% and 50% of the time

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