Marketing Content Manager


(Atlanta, Georgia)
Full Time
Job Posting Details
About PrimeRevenue
PrimeRevenue is the acknowledged leader in working capital financial technology, optimizing cash flow for more than 20,000 customers in over 70 countries. Last year, more than $100 billion in supply chain transactions were processed through our platform. Headquartered in Atlanta with offices in Prague, London and Hong Kong, we provide a global reach to best serve customers with local market knowledge and expertise.
The Marketing Content Manager will plan, write, edit and manage a library of high-value, data-driven and SEO content. He/She will also be responsible for the responding to RFP/RFI proposals in supporting sales business development efforts. The Content Manager will work with the marketing TEAM to provide content for B-to-B marketing campaigns. This position requires the ability to perform well under tight deadlines, be obsessed with the finer details and data-driven decisions.
* Build a holistic content strategy and distribution plan for every stage of the sales funnel * Develop and manage an editorial calendar * Author compelling thought leadership content across different channels including blog posts, whitepapers, ebooks, reports, webinars, infographics, RFIs, RFPs, case studies, etc. * Analyze content performance and use data insights to iterate, improve and maximize results * Oversee content measurement and KPIs, including the design and operation of relevant dashboards, reports and analyses * Optimize content for SEO * Develop and manage freelancer relationships * Find and submit award applications to promote our clients successes * Prepare detailed proposals based on RFI/RFP requirements; ensuring completeness, accuracy, timeliness
Ideal Candidate
* 5+ years experience in content marketing for a B2B company (enterprise and/or financial services experience strongly preferred) * Bachelor's degree in journalism, communications or related field * Experience in business journalism and financial services a plus * Persuasive, clear writing skills * Attention to detail and commitment to excellence * Excellent at collaborating with many contributors * Proactive, energetic and relentless in the pursuit of moving the needle * Understand client personas and write copy that converts prospects * Strong analytical skills with the ability to translate insights into actions * Excellent organizational and project management skills * Excellent interpersonal and communication (verbal and written) skills in English * Self-starter with the ability to multitask and coordinate several projects simultaneously * Must be able to work both independently and as part of a team * Inspire team members to up their game


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