Product Marketing Manager

Nestio

(New York, New York)
Full Time
Job Posting Details
About Nestio
e believe that renting apartments should be easy. Nestio is designed to be the solution for all leasing and marketing needs in the multifamily residential industry. We make products to make the leasing process easier, faster, and more profitable. With deep experience on both sides of the market, we’ve come together to reshape the real estate industry — one listing at a time.
Responsibilities
* Work with product team to understand and maintain a strong knowledge of features and technologies to ensure product and feature roll-outs are well-targeted, launched, marketed and sold. * Drive the requirements gathering process for new ideas from a market perspective and size of opportunity. * Provide competitive intelligence and market understanding to assist with feature prioritization. * Work closely with stakeholders across the commercial and engineering teams to develop plans and manage the rollout of product and feature releases. * Produce content and compelling messaging to support the targeting of marketing for specific roles in specific industries. * Produce briefings in core target markets and deliver to internal/ inside sales teams. * Collaborate with marketing to promote our successes through customer case studies, product adoption, best practices and thought leadership programs. * Sales Enablement: Translate product features into clearly articulated customer benefits to be communicated to existing and potential customers, messaging of USP’s, differentiation etc, by customer type / industry and buyer / influencer role. * Own and promote internally the tools to support the briefing and long term education of sales teams. * Design and deliver sales training on new features. * Assist in the development of collateral such as product brochures, solution overviews, executive summaries, data sheets, video scripts etc. as required to support the sales process.
Ideal Candidate
* Bachelor’s degree required * Based in New York or willing to relocate * 3 years minimum previous marketing experience as well as prior experience working closely with a professional sales organization * Experience marketing a SaaS in a highly competitive industry; experience in the real estate industry strongly preferred * Excellent analytical skills, strong written and verbal communication skills and outstanding attention to detail * Self-motivated, results-oriented, and a team player * Proven track record in performing well in a fast pace environment and organizational skills to manage multiple projects with tight deadlines effectively

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