Specialist, Marketing and Communications (Commercial)
MVP Health Care
(Schenectady, New York)MVP Health Care is a nationally-recognized, regional not-for-profit health plan committed to having a positive impact on health and wellness of everyone we serve.
With MVP, you are assured of quality health care and peace of mind—from a name you know and trust.
We care for more than 700,000 members across New York and Vermont, creating healthier communities and continuing our 30-year legacy of quality and integrity.
The Specialist, Marketing and Communications works as part of an integrated team designed to provide cross-functional marketing and communications expertise to the business. Individual will have working experience across marketing and communication channel utilization. Overall team objectives include, but are not limited to, identifying business-to-business and business-to-consumer marketing and communications opportunities and building market strategies across MVP's service area. Team is responsible for brand stewardship and communications standards across the organization. Individual job responsibilities include: coordination with business leads to develop strategy and tactical implementation to reach targeted segment(s); implementation of communication tasks using different mediums of communication and marketing tactics; managing the flow of work to ensure it is completed on time and within budget; monitoring and optimizing tactics and tracking campaign results. Performs other duties as assigned.
Minimum Education:
BA/BS in Business, Marketing, Communications or a related-field
Equivalent amount of education and directly related experience may be considered.
Minimum Experience:
2-4 years' experience in corporate communications and/or marketing required
Experience in the health care industry preferred
Experience in retail or exchange marketplace a plus
Working experience with Adobe Acrobat, Adobe Creative Suite, Microsoft Office, and InDesign preferred
Working experience with advertising agency and/or print vendors preferred
Required Skills:
• Proficiency in Microsoft Word, Excel, and PowerPoint
• Excellent oral and written communication skills including writing, editing, and proofreading
• Outstanding organizational skills
• Meticulous attention to detail
• Ability to handle multiple tasks
• Ability to prioritize direction from multiple internal customers
• Ability to make decisions independently
• Ability to manage to deadlines and budgets
• Flexibility to work outside the normal business day when necessary
Preferred Skills:
• Customer service skills an asset
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