Senior Marketing/Business Development Manager

Lipman Hearne Inc.

(Chicago, Illinois)
Full Time
Job Posting Details
About Lipman Hearne Inc.
We deliver branding, strategy, and communications that win minds.
Summary
The Sr Marketing/Business Development Manager is responsible for developing new business and marketing strategies, which includes: prospecting, presentation development, proposal writing, communication of service offerings to prospective clients and collaboration with multi-discipline teams in accordance to agency guidelines. The successful candidate must be able to convey a strategic message in a succinct manner, well organized, ability to multi-task and meet multiple deadlines.
Responsibilities
* Manage the proposal process, from initial assessment of leads and opportunities through delivery of RFP responses, and all materials and logistics related to new business in a timely manner. * Develop prospect lists, analyze opportunities and collaborate with account teams to transition new clients to the agency. * Research prospective clients’ business and brand, understanding and communicating the business and marketing challenges of prospects. * Leads or works in conjunction with the Sr VP, to cultivate prospects and build relationships, including interfacing with prospective and/or current clients, and presentation of agency services. * Manage key marketing data integrated with Salesforce to forecast pipeline and analysis reporting * Review and edit materials for compliance, messaging, completeness, and work closely with various staff on required formatting in a timely manner. * Attends industry events to build company presence and generate qualified leads * Assist in the execution of the annual marketing plan and budget * Manages the company’s social media presence on Facebook, LinkedIn, Twitter * Manages campaigns and systematic outreach with results metrics * Maintains RFP database and new business presentations * Updates and maintains agency website including copy and minor graphic updates * Organize trade shows, and internal/external events, support internal marketing and training initiatives * Provide guidance, leadership and category expertise to peers and peer groups. * Conducts annual performance evaluations for assigned staff. * Develop, mentor, and coach staff to while building/elevating skills sets * Perform other duties as assigned.
Ideal Candidate
* Bachelor’s degree in marketing, communications, business, or related field * 6-8 years of experience in an agency or marketing organization * Managerial experience * Must be able to convey a strategic message in a succinct manner, well organized, ability to multi-task and meet multiple deadlines. * Solid knowledge of the marketing and sales process, and developing professional relationships with prospects, nonprofit organizations preferred * Exceptional written and oral communication skills, including preparation and delivery of presentations. * Experience with CRM systems preferably Salesforce * Demonstrated skills in managing multiple projects, coordinating across multiple disciplines and teams, delivering successfully to challenging deadlines, adapting with flexibility and a positive attitude to changing requirements and executing with quality and creativity. * Proactive selling skills * Analytical experience, especially in monitoring effectiveness versus defined metrics * Effective public speaking skills (in both small and large groups)
Compensation and Working Conditions
Reports to Sr VP of Business and Account Development

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