Content Marketing PR Manager

LanguageLine Solutions, Enabling Communication and Empowering Relationships

As the Content Marketing, Website, and Public Relations Manager for LanguageLine Solutions, you will be responsible for leading and optimizing our content marketing strategy, aligning our website to support our in-bound marketing efforts, and integrating our content programs with our social media and email marketing strategies.

Essential Function:

• The person in this position is responsible for creating, editing, publishing, and promoting all blog and white papers, as well as managing our website content, ensuring it takes visitors on a buying journey and aligns with corporate goals.

Public Relations:

This position is responsible for creating and pitching all press releases and the management and leveraging of the Meltwater database.

Social Media:

The position is responsible for leveraging existing social media platforms to maximize exposure and engagement for the content created.

Company Website:

The position is responsible for our website content and analytics.

Qualifications

• A Bachelor’s degree in Marketing or related field.

• A demonstrated journalistic, writing or storytelling skill as well as the ability to adopt the style, tone and voice of our company and audiences.

• The ability to identify the potential for producing compelling digital content from existing material.

• A proven ability to plan, prioritize and co-ordinate workloads to meet deadlines under pressure.

• A thorough understanding of in-bound digital marketing strategies, top-of-funnel through purchase.

• Experience developing social media strategies and ability to use social media analytics for improvement.

• Fluency in analytic tools such as Google Analytics, Facebook Analytics, LinkedIn Analytics, etc. 2-3 years of SEO and SEM experience, a plus.

• Web graphic design, HTML, and Wordpress experience, a plus.

Education and Work Experience

Bachelor Degree in Journalism, Marketing or Related Field 5-10 years’ experience in relevant field