Director, Integrated Marketing

Fullscreen Media is a global leader in social-first entertainment experiences serving creators, brands and consumers. Fullscreen Media is comprised of three key businesses: Fullscreen Creator Network is the biggest network empowering creators through a variety of services, from audience development and programming support to management, content production and merchandising.

The ideal candidate will have a background working at women’s digital brands, strong experience in beauty and CPG, and a passion for and knowledge of digital video entertainment specifically across YouTube, Facebook, and Instagram. A successful candidate must be confident interfacing with individuals of all levels, both internally and externally, leading internal brainstorms and working in a fast-paced environment that often involves juggling multiple priorities. This role is based in New York, NY.

• Supervise integrated marketing staff and manage day-to-day workload of the team, including brainstorming, proposal strategy and program execution
• Work closely with VP, Integrated Marketing to strategize best in class marketing strategies, pitches, and category presentations
• Develop custom marketing ideas in response to RFPs and on a pro-active basis using innovative digital solutions and leveraging the Fullscreen audience and creators
• Participate and lead daily brainstorming sessions with sales, creative, and account management teams to build client solutions
• Maintain an in-depth working knowledge of the Fullscreen Creators, audience, and products
• Partner with Fullscreen talent to create ground-breaking custom content programming
• Develop category positioning, presentations, & partnerships for assigned category verticals
• Develop stellar presentations which clearly communicate marketing strategy and campaign ideas
• Partner with Sales to pitch programs to clients
• Collaborate with digital, creative, experiential, and other teams and constituencies to ensure seamless implementation of sold programs
• Develop overall marketing strategy for assigned advertising verticals
• Stay on top of industry trends, events, new technologies, unique opportunities
• Take responsibility for project timelines and program deadlines
• Ensure that all projects are executed within or under budget
• Partner with the activation to smoothly transition and kick off content programs

• 7+ years of building cross-platform digital marketing programs
• Experience managing a team of at least 3 marketers
• Excellent copywriting and proposal writing skills
• Stellar interpersonal communication and collaboration skills
• Strong content / creative development experience
• Strong execution and production knowledge
• Strategic, creative thinker with the ability to turn ideas into holistic social content programs
• Excellent writing and presentation skills – both in structure and content
• Strong attention to detail, organized and good management skills
• Must be a self-starter
• High energy individual who thrives in a fast paced environment
• Ability to work well with different personalities and within a team setting
• Ability to manage multiple projects and deadlines