Account Executive

Discovery Communications is a global mass media and entertainment company. The company operates through U.S. networks; international networks; education; and other segments. It owns and operates television networks under many brand names, including Discovery, TLC, Animal Planet, Investigation Discovery, Science, Velocity, Discovery Family, American Heroes, Destination America, Discovery Life, Oprah Winfrey Network, Eurosport, DMAX, and Discovery Kids.

The Account Executive is a forward-thinking strategic marketing and communications executive with expertise in developing, managing and implementing 360 advertising and marketing campaigns. The Account Executive is a strategic marketing partner to assigned client accounts, responsible for understanding our clients’ business objectives and helping develop breakthrough marketing strategies and execute integrated advertising campaigns across all platforms to include on-air, off-air (all media), online, viral, guerrilla etc. Must have experience in managing television promo as well as digital advertising campaigns. The account executive is the primary liaison between our clients’ marketing teams and Discovery Creative, responsible for managing and working with creative teams to ensure that all campaign deliverables are met on time and on budget.

- Pro-actively and strategically develop client relationships with a view towards helping our network clients generate program ratings, build audience base and drive revenue - Know and understand client’s business, goals and brand positioning; closely monitor client’s annual marketing plan to proactively provide strategic campaign ideas and proposals. - Have a solid understanding of competitive landscape and be well-versed in the newest and most innovative marketing and creative solutions in order to provide fresh, compelling proposal ideas and opportunities to clients, even when they may not have asked for it. - Prepare and pitch business and campaign proposals to clients that include high quality creative concepts and focused, on-strategy business rationale in sync with client’s marketing plans and brand positioning. - Develop strong marketing/communications briefs with clients to be used by marketing teams and Discovery Creative teams that include business objective, target audience, research as appropriate, deliverables, budget information, timelines and specs. - Communicate clear, focused, on-strategy direction to creative team; work with creative team to develop and offer innovative ideas and solutions to clients. - Oversee development, design, and project work-flow of all creative assets; provide timely, actionable feedback/revisions to team; ensure revisions are accurately made; communicate job changes and budget impact to project team and to client. - Manage and track budgets. - Analyze effectiveness of campaigns and report back to client on successes and key findings. - Work closely with and manage account coordinators to insure all relevant information needed for a job is input into job tracking software including sizes/specs/delivery.

- 5-7 years experience and a proven track record with a full service marketing/advertising agency or equivalent with corporate in-house marketing/creative group. - High level of experience in developing, managing and retaining client relationships. - Proven track record in developing and pitching new business/marketing/advertising campaigns . * Proven experience in managing complex multi-media campaigns that include television promos, short form video, sophisticated digital advertising units, interactive and web-based elements. - Experience in managing/motivating large client and creative teams. - Superior communication skills, both verbal and written. - Must have a passion for advertising or television and media business. - Must have legal right to work within the United States.