Digital Account Planner

Charter Communications is America’s fastest growing TV, internet and voice company. We’re committed to integrating the highest quality service with superior entertainment and communications products. Charter is at the intersection of technology and entertainment, facilitating essential communications that connect 24 million residential and business customers in 41 states.

Responsible for the design of advertising and marketing solutions for Spectrum Reach customers, proactively pursuing transactional business from new and existing clients, and providing support around the sale of Spectrum Reach advertising opportunities such as placements on cable television networks, the Spectrum Reach network of online sites and other advanced media advertising solutions.

- Actively and consistently support all efforts to simplify and enhance the customer experience - Assist Account Executives in prospecting by identifying day business development opportunities specifically untilizing Spectrum Reach's suite of digital products - Develop positive relationships with both internal and external clients, vendors, and in the community - Work closely with Account Executive in understanding the advertising needs of the clients and in creating a products and services proposal that ensures the overall advertising needs are met - Maximize work flow by matching existing and new products based on current customer and potential client needs - Collect, prepare, interpret and analyze research data reports (i.e. impression rates) and incorporate into presentations and summary reports - Prepare sales proposals to include advertisement layout, script, proposed fee schedule, time frame for completion and other related requirements - Drive account strategy for retaining clients and positioning new business - Manage CRM (client relations management tool) output by interpreting entered information to develop additional solutions for client needs - Utilize customer relationship management tools to log communication and account development - Review reports and results with the client, conduct technical analysis and make recommendations for optimizing performance, maximizing opportunities for upsells - Conduct account planning and determine methods for increasing average sale among clients - Responsible for client communications, conflict resolution, and compliance on client deliverables and revenue. Reviews all major deliverables to ensure quality standards and client expectations are met. - Ensures that client issues are dealt with in an efficient manner - Reviews and monitors the contract and contract renewals for new work for an existing client. - Ensures that all processes and procedures are completed, quality standards are met, and that projects are profitable - Shares responsibility for driving an increase in revenue per client - Ensures campaigns are executed in a timely fashion and are pacing correctly - Direct vendors to assist in fulfilling any orders and manage any campaign challenges

**Skills/Abilities and Knowledge** - Ability to meet and work within strict deadlines - Ability to communicate orally and in writing in a clear and straightforward manner - Ability to handle multiple projects and tasks - Ability to listen and interpret the needs of the customer - Ability to prioritize and organize effectively - Expert in designing solutions for the needs of clients and prospects of all media products - Knowledge of basic advertising principles - Knowledge of professional selling skills - Knowledge of cable television and internet/on-line products and services - Knowledge of Media traffic/inventory yield management - Knowledge of marketing research (i.e. Nielsen Research) - Knowledge of personal computer operation and software applications (i.e. cable billing system, Microsoft Office) - Proficiency with CRM System preferred **Education** - Bachelor's degree in Marketing, Advertising or related field, or equivalent experience **Certifications and/or Licenses** - Valid driver´s license, satisfactory driving record within Company required standards, and auto insurance **Related Work Experience** - Sales or sales-related experience to include 4+ -Number of Years - Media industry experience 2+ - Number of Years **Working Conditions** - Office environment - Possible travel on occasion