Advertising and Promotions Coordinator

The world's greatest singers on the world's greatest stage.

The Advertising and Promotions Coordinator reports directly to the Director of Marketing Strategy and will assist in negotiating, buying, and implementing excellent media campaigns across print, outdoor, online, and broadcast platforms.

**Advertising (Traditional & Digital)** - Shepherd in-house season campaigns from concept through execution to ensure proper implementation. - Track advertising cross-platform campaigns across multiple media channels, including but not limited to: print, broadcast, outdoor, paid online display, and paid search. - Maintain relationships with outside organizations and act as a liaison between the Met’s marketing department and various media and advertising firms. - Compile all internal resources for agency use – photos, copy, video, etc. and maintain up-to-date agency resources information. - Manage reservations and insertion orders for media. - Traffic ads through internal Met channels – editorial, artistic, customer care, etc. - Develop messaging with internal partners, which includes: brainstorming for season-long campaigns, as well as campaigns for individual operas. - Maintain and update advertising reports (results, tracking, expenses, campaign overviews, etc.) - Coordinate “Last Night at the Met” fashion blog with external agency, organizing photographer clearance and securing photo approvals. - Oversee and report on paid advertising/departmental budge, including ensuring all media invoices are accurate. - Compile proposals and make recommendations based on marketing goals and budget. - Identify new media opportunities and services. - Assist in marketing initiatives for the “Live in HD” program, including producing collateral and acting as liaison for creative agencies. - Act as marketing liaison for the American Ballet Theater summer season. - Coordinate Met summer events advertising, including representing the organization at the events, fielding questions, and distributing materials. - Perform other tasks as assigned. **Promotions** - Coordinate the internal setup of promotions, including source codes, promotion codes, and offer details. - Communicate offer details to internal departments. - Track and report on efficacy of promotions. - Investigate new promotion channels and make recommendations.

- A bachelor’s degree or equivalent (preferably in Marketing, Advertising, or Business Administration). - Minimum of 1-2 years experience in marketing. - Excellent interpersonal, communication, and organizational skills. - Exceptional attention to detail and ability to prioritize in high-pressure environment. - Proficient in Word, Excel, PowerPoint, Outlook; Tessitura a plus. - Knowledge of and interest in opera/the performing arts a plus.