Manager, Communications

CAQH

(Washington, District of Columbia)
Full Time
Job Posting Details
About CAQH
CAQH, a non-profit alliance, is the leader in creating shared initiatives to streamline the business of healthcare. Through collaboration and innovation, CAQH accelerates the transformation of business processes, delivering value to providers, patients and health plans.
Summary
Working in concert with the Director, Communications and Marketing, the Communications Manager has responsibility for planning and developing media relations strategies, writing media materials and conducting media outreach to promote CAQH and its programs. Working with other CAQH staff to identify opportunities and topics, the Communications Manager conceptualizes and writes new content for the CAQH website and Catalyst newsletter, focusing on the real-world impact of CAQH initiatives, as well as CAQH thought leadership. This position also drafts and/or edits other CAQH materials such as reports and presentations.
Responsibilities
- Manages CAQH media relations activities, including writing and reviewing content, and securing approval for press releases and other media materials. - Works with the Director to identify and coordinate opportunities across CAQH departments and among all CAQH initiatives and to advance the CAQH agenda. - Manages media relations outreach for designated CAQH Solutions in coordination with other promotions conducted by the Marketing Manager. - Manages media relations outreach for other CAQH initiatives, including CAQH CORE and Explorations/CAQH Index. - Responds in a timely manner to media inquiries, and assists the Director in preparing CAQH staff for interviews. - Develops and maintains relationships with reporters and editors of key trade media. Provides approved information to reporters. - Works with the Communications Associate to distribute press releases to update the media lists, reporters and target audiences, pitch media, and update the website press section. - Manages media vendors, as appropriate, while tracking related budgets. - Establishes and reports media relations metrics for traditional (non-social) media, prepares evaluation reports and refines media relations activities based on that evaluation. Reports CAQH media coverage to key staff in a timely manner. - Offers ideas to the Communications Associate on social media strategies and content. - Works with the Director to conduct CORE media and communications outreach, including development of messages, content, media materials, media relations, social media and advertising. - Drafts content and manages approvals and distribution of the CAQH electronic newsletter, the Catalyst Newsletter. Plans topic schedule, coordinates articles with internal and external writers, and finalizes content. Leverages CAQH press releases to provide Catalyst content, as appropriate. - Develops ongoing, fresh content about CAQH Solutions and CAQH CORE for CAQH website (the news-focused Catalyst section) including blogs, Q&A and thought-leader issues. Works with Marketing Manager, Product Management and CORE staff to identify opportunities and topics. - As needed, develops and writes other CAQH written materials, including reports and presentations. Reviews and edits department and materials from other departments to ensure clarity and consistency. - Works as a senior member of team to develop and promote periodic CAQH-hosted conferences for external stakeholders. This may include working with Project Directors and other teams to assist speakers, and write content and promotional outreach. - Assists the Director in managing the budget for assigned projects and areas of responsibility. **SUPERVISORY RESPONSIBILITY:** - Supervises specific media relations activities of the Communications Associate upon approval and time allocation from the Sr. Manager, Communications.
Ideal Candidate
- Excellent writing skills to create succinct, engaging, understandable messages and media materials, along with the ability to write quickly on deadline. Excellent oral and interpersonal communication skills also necessary. - Excellent media relations skills, with the demonstrated ability to develop and pitch stories with media interest and to develop relationships with key industry reporters. - Demonstrated ability to set priorities and manage projects, completing them on-time and onbudget. Proactive self-starter with the ability to multi-task and effectively juggle competing priorities. Strong attention to detail. - Ability to handle responsibilities and relationships within CAQH and among stakeholders with poise, tact, resourcefulness, creativity and flexibility. Ability to motivate consultants and staff to achieve results. Experience in promoting and driving collaboration with internal team and external partners. - Intermediate to advanced skills with Microsoft Office Suite, including Word, PowerPoint and Excel. **EXPERIENCE:** - Five to eight years of progressively responsible media relations and communications experience. Knowledge of the healthcare industry is essential. - Experience working in a team environment. **EDUCATION:** - A Bachelor’s degree in Communications, Public Relations, Journalism, English or other relevant field is required. A Master's degree is preferred.

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