Director of Marketing & Communications

The Bruce Museum is a museum institution in downtown Greenwich, Connecticut with both art and science exhibition space. In 1908, Robert Moffat Bruce deeded his home to Greenwich, with the condition the space be used to house a museum.

- Develop and implement a strategic and dynamic marketing plan for all exhibitions, programs and events geared to diverse audiences - Provide strong leadership to convey the museum’s identity and mission to its constituency and the general public with a focus on growing audiences. - Track and maintain all media content placements and contacts. - Foster existing relationships with media contacts at the local, regional, national, and international level preferred. - Write and design all marketing materials for both print and digital promotions; produce all media kits - Research and compile comprehensive related analytics - Serve as the public face of the Museum at museum-related events, both in-house and throughout the community - Work with the Manager of Digital Media on audio/visual projects to maintain a unified marketing campaign about the Museum’s exhibitions and programs. - Oversee the planning and implementation of social media campaigns, in conjunction with the Manager of Digital Media - Adapt to a changing exhibition program and event schedule as needed. - Work collaboratively with colleagues throughout the Museum, including Trustees and other volunteers. - Develop and oversee use of institutional style guide in conjunction with the lead designer - Work with Membership Department to create a strategic marketing plan to grow membership base.

- Proven marketing/communications abilities in a museum or cultural non-profit organization. - Strong interest in the visual arts and museums. - Experience with developing a broad-based marketing effort that is directed at the general public to convey institutional change and future direction. - Past experience creating powerful and compelling collateral materials to expand awareness of an institution’s value to the community and the continuing need for financial support to sustain an institution’s future. - Experience developing a broad-based public awareness campaign to create a climate conducive to growing visitation, membership, and giving at all levels of the organization. - Experience with creating a communications program to create or further enhance a favorable climate for awareness, connectivity and giving. - Experience conceiving and developing targeted brochures and other promotional materials to convey need, vision, and how to integrate with supporters interests. - Prior experience developing a marketing strategy and implementing the plan for a possible future campaign.