Digital Marketing Specialist

Blinds.com

(Houston, Texas)
Full Time
Job Posting Details
About Blinds.com
Blinds.com, based in Houston, Texas, is the largest online seller of blinds.
Responsibilities
* Ownership of several digital advertising channels e.g. display, affiliate etc. * Using technical, marketing and analytical skills to increase qualified traffic to our sites, in line with our ROI goals * Working with Creative and Merchandising teams to develop new campaigns * Perform ongoing testing to optimize our marketing efforts * Analyze and report channel performance and test results * Stay up to date on industry trends and new technologies
Ideal Candidate
* BA/BS degree in Marketing/Communication or analytical emphasis * 1-3 years digital marketing experience preferably in a channel-management role * Proficiency with MS Excel and experience with data-collection and report building * Very “web-savvy” and up-to-date with developing marketing methods and industry “best-practices” * Excellent verbal and written communication skills; with a collaborative personality and analytical mindset * Experience working with Adobe Omniture (or Google Analytics) **Nice to haves:** * HTML/CSS familiarity * Experience working with ExactTarget or other ESP * MS Access or SQL knowledge

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