Online Marketing Manager of Content Marketing

Intercom is a fundamentally new way for internet businesses to communicate with customers, personally, at scale. It's a customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. Our products enable targeted communication with customers on your website, inside your web and mobile apps, and by email.

We're looking for a marketing manager who is passionate about Intercom. But we’re really looking for someone truly special - a person who is excited to learn and tackle new challenges every single day. You would work with a small and dynamic marketing team. Analytics and data-driven decision making are in our DNA, and we're looking for similarly minded individuals who are constantly curious and driven to understand our business better. We are growing - fast - and we want someone who will strive to grow with us.

• Build and manage a framework for on-page and off-page SEO to increase the number of paying customers for Intercom.
• Develop and maintain an ongoing editorial calendar to create high-quality content that will drive traffic to the website via important and relevant keywords.
• Create and monitor social media campaigns. Actively engage with users who have questions, comments, or general reviews.
• Write and optimize content for a variety of communications, from external app install pages (WordPress, Github, Segment, etc) to landing pages, email campaigns, ad copy - anything and everything.
• Clearly articulate goals and present findings to executive leadership.
• Think critically and strategically to contribute to growing the business.

• Entrepreneurial spirit.
• A collaborative mindset - you both work well with others and challenge your teammates and the organization to be more successful;
• Experience analyzing customer data in Excel (SQL preferred).
• Excellent communication and creative problem solving skills.
• Proficiency in blogging software and marketing automation tools in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers.
• Bonus skills: HTML/CSS, Sketch