Manager, Programmatic Media

Starcom Mediavest Group (SMG) architects connected human experiences to create value for our clients through precision marketing, content and technology solutions. Ranked the number one global media network by Ad Age, SMG partners with the world's leading marketers and more digital disruptor brands than any other agency network. With 8,000 employees and 110 offices worldwide, SMG's network includes our three agency brands Starcom, Mediavest and Spark. At Starcom Mediavest Group, we’re about muc

The Bidded Media Manager owns strategic planning and campaign execution for an assigned client. This position is both strategic and tactical in scope, requiring the Bidded Media Manager to independently generate strategic insights for the campaigns in his/her portfolio and implement campaigns with the support of Analysts. Bidded Media Managers train Analysts on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Social Media Managers must possess a strong inner drive to contribute. The Social Media Manager will also need to demonstrate an ability to create tactical plans that align with their client's strategic plans and principles, and be able to support and present those plans to internal stakeholders and clients.

- Effectively communicate digital strategies and rational for tactical approaches for each campaign - Execute, manage, and optimize online biddable media campaigns and programs for agency clients (e.g. paid search and social, auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations - Develop, grow, and maintain relationships through exceptional client service - Formulate proposals for new client opportunities - Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch - Partner with Analytics team on campaign measurement reporting and insights generation - Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities - Work with media partners to ensure accurate platform implementation - Troubleshoot issues on all pre-production and live campaigns - Oversee campaign QA process - Generate and manage monthly bill/pay and spend reporting in coordination with Social Media Analyst - Lead and assist in coaching, managing, and educating Analysts, helping to support campaigns - Attend client meetings, as needed - Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance

- Four-year college degree - Must have 3+ years of experience in bid management, campaign management/optimization, or digital media operations - Client facing experience with the ability to identify risks and effectively manage through issues - Understanding of interactive media planning elements with traditional media understanding a plus - Previous leadership experience a plus - Proficiency in Microsoft Office solutions - Strong analytical thinking and mathematical skills - Excellent communication and writing skills - Strong project management skills - Strong desire to contribute to a team - Prior experience working on pharma clients preferred, but not required