Digital Account Manager

PureRed integrated Marketing

(Pleasanton, California)
Full Time
Job Posting Details
About PureRed integrated Marketing
At PureRED, we understand that truly integrated marketing isn't just a buzzword. It means creating, managing and executing all of your marketing communications consistently with a unified strategy. PureRED has more than 45 years of experience building and managing marketing and advertising content for some of the most recognized and respected brands in the world.
Responsibilities
Client Management - Ability to partner with the client to meet both long-term and immediate strategic objectives - Ability to partner with internal Account, Creative, and Technical Leadership, to manage client needs and expectations - Ability to manage multiple clients, internal contacts and projects across the business - Knowledge and working experience of different CMS platforms - Managed projects around Website development, social media marketing, mobile marketing, and email marketing - Results-oriented focus on driving sales and results for the client, and providing post-launch analysis for future work - Responsible for account planning, budgeting, and billing - Identify opportunities for growth and improvement within existing channels - Excellent presentation skills. Ability to create and deliver presentations that communicates and adheres to strategic vision. - Must be client facing. Assist in defining workflow, architecture of internal processes - Skilled at gathering and refining business objectives, audience definition and functional requirements - Knowledge of the functions of HTML, JavaScript, CSS, Basic XML - Responsible for final SOW development, legal routing and client presentation/approval Team Management - Responsible for managing a cross-functional account team. - Responsible for their growth as a team and as individuals - Responsible indirectly for their projects and assignments - Effectively communicate client goals and assignments to internal team through briefs and regular team meetings - Regularly evaluate and refine internal processes to insure efficiency and effectiveness for both agency and client needs - Work closely with senior creative and development leadership to produce all strategic work
Ideal Candidate
Required Skills - 5 - 7 years of related experience in client services, account and/or project management - Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience. - Digital marketing experience required Experience with highly customized development projects a plus - Strong presentation skills required Integrated marketing experience required - Strong data gathering, storytelling, and analytical skills - Use/familiarity with project management software such as Basecamp, Jira, MS Project Software: MS Office expert, Keynote, Adobe creative suite, WebEx, and other file sharing softwares.

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