Digital Marketing Manager

Peloton Cycle

(New York, New York)
Full Time
Job Posting Details
About Peloton Cycle
Founded in 2012, Peloton brought top talent together in its Silicon Alley headquarters to create a new concept in fitness. We loved cycling but had a hard time finding a workout that consistently fit our schedules, and our at-home workouts never felt quite up to par. So, we set out to create a world-class indoor cycling studio experience on your time, and in the comfort of your own home.
Summary
As Peloton's Digital Marketing Manager, you will assist in developing and executing Peloton’s digital marketing campaigns. You are analytical and results-driven, and embrace working in a fast-paced environment.
Responsibilities
* Assist in planning, implementing, and executing digital marketing campaigns across search, display, and social media * Monitor, analyze, and report on campaign performance * Collaborate with the creative team to concept and execute on image and video creatives * Maintain and update creative files/archives * Create and optimize landing pages for conversions * Stay up to date with the latest technologies and trends in digital marketing
Ideal Candidate
* 2-3 years experience in a digital marketing capacity (paid search, SEO, social, mobile, and display advertising) * Expert knowledge in one of the following digital channels: paid search, Facebook, and display advertising. * Familiarity with 3rd party ad serving platforms (eg. Doubleclick) and web analytics (eg. Google Analytics, Mixpanel) * Ability to craft compelling ad copy * Strong organizational and project management skills * Familiarity with HTML, CSS, and JavaScript * High level of proficiency in Microsoft Excel/Google Sheets, SQL knowledge preferred

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