Senior Product Marketing Manager

Olapic

(New York, New York)
Full Time
Job Posting Details
About Olapic
Source content from your customers all over the world. Olapic collects from Instagram, Twitter, Tumblr, Facebook, Pinterest, Vine, Youtube, email, and direct uploads. Approve the content that is on-brand, and reject the rest. Tag your approved content to the product(s) featured to make them shoppable.
Summary
To be successful in this role, the following characteristics are necessary: * Courage – You seek autonomy. You take smart risks. You embrace ambiguous situations. You tackle hard problems outside your defined role. You step up to the plate when you see an issue that needs to be fixed or someone that needs your help. You speak up to make sure the company is set up to succeed. * Collaboration – You treat people with respect despite any disagreement you may have. You try your best to help others achieve their goals. You listen well and make an effort to understand. You seek what’s best for the company, above what’s best for you or your team. You provide feedback quickly instead of holding it up. * Awareness – You are quick to admit mistakes and are comfortable seeking help. You make sure you understand why you do the things you do. You are always trying to learn and seek growth opportunities. You value a good argument and are willing to accept the position of others. * Performance – You seek excellence in your work. You identify root causes, beyond treating symptoms. You accomplish amazing amounts of important work. You smartly separate what be done well now, and what can be improved later.
Responsibilities
* Partner closely with Product Management to understand the product strategy. * Develop compelling messaging and positioning as well as creative go-to-market strategies. * Build product launch plans that are fully synced with business & revenue goals and align with revenue generation targets. * Develop innovative marketing strategies to gain VP and C-level mindshare in marketing organizations. * Produce customer-facing content including webinars, data sheets, solution guides, demo videos and more for all funnel stages by working with our creative team. * Create compelling and easy to understand internally facing content including sales training, competitive positioning, FAQs, and cheat sheets. * Work with Sales to assist them through the sales cycle, evangelizing our products with top brands. * Work closely with cross-functional marketing teams to drive the business & product marketing strategy. * Track, measure and report against objectives.
Ideal Candidate
* At least 6-8 years experience in product marketing (or equivalent), ideally working with SaaS products. * 6-8+ years experience in enterprise software with a deep understanding of IT and marketing organizations. * Ability to engage with marketing and business leaders. * Bachelor’s degree required * Minimum of 2-3 years experience in product management for a SaaS based platform * A strong understanding of ecommerce and digital marketing * Ability to break down complex concepts into manageable topics * Ability to present to audiences with varying levels of technical familiarity * Ability to articulate technical concepts, how they map to product features, and how the features can solve client business problems to both technical and non-technical end users * Possession of excellent communication skills, as the ability to listen, communicate verbally and through written documentation * Experience creating documentation and marketing materials.

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