Social Media Manager

The brass tacks: - The Social Media Manager will be responsible for developing and maintaining a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all Magic Leap brands and products. We’re the new kid on the block. - Help us make friends. - This individual will lead the development of organization-wide social media management standards, policies and rules of engagement for social media and will be responsible for organization-wide adherence to those policies. - A lot of us don’t come from a marketing background, so some friendly rules of engagement and edification would be wonderful. - He or she will play a lead role in social content creation and help manage the social agency relationship and deliverables. - Yes, we want you to help create content, not just strategize around it. - The Social Media Strategist will also define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success. He or she will also apply marketing research and development methods to learn and understand emerging trends and technologies and to communicate this knowledge clearly and concisely. - We love data. Help us make it come to life for your discipline.

Qualifications • Strong social copywriting skills and demonstrable creative/concepting skills. • Start up (first-to-market) experience a plus, but not required. • Special consideration given to those who speak geek. Knowledge and Skills Requirements: • Demonstrated experience and a passion for the social technology universe (i.e., Facebook, Twitter, YouTube, Instagram, SnapChat, blogs, wikis, RSS, social bookmarking, discussion forums, community software, etc) • Demonstrated ability to provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks. The successful candidate must have the ability to effectively communicate complex and technical theory and information in an understandable manner. • Knowledge of graphic design and copywriting best practices and principles for both print and web projects • Aptitude to develop and maintain strong working relationships with both internal and external stakeholders • A solid understanding of ethical search engine optimization techniques • Experience with online monitoring and measurement platforms including but not limited to Nuvi, Networked Insights, Omniture, Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and Social Mention. • Experience with creating and identifying quality social media content related to consumer electronics. Education/Experience: • BS/BA degree from an accredited college or university and a minimum of 6 years experience agency or client side.