Market Data Analyst

IgnitionOne

(New York, New York)
Full Time
Job Posting Details
About IgnitionOne
We are the unified, data-first digital marketing platform. With a global footprint of over 450 employees in 17 offices across 10 countries, IgnitionOne is one of the largest independent marketing technology companies in the world. We have one goal: to help marketers win.
Summary
The Analytics & Insights team is responsible for data driven strategic thinking and insight across multiple touch points at IgnitionOne. This is a high profile opportunity to work alongside an experienced team of BI and Data Scientists on a constant influx of new and impactful projects. The position reports into the Chief Data Scientist’s organization and reports to the Head of Analytics.
Responsibilities
**Primary duties to include, but are not limited to:** * Partner with clients and internal teams to understand business and marketing goals – and leverage analytics to advance these goals. * Develop, manage, and distribute data and insights to drive business decisions for internal customer teams via regular and ad-hoc reporting including statistical calculations, graphical representations, and written analyses. * Derive insights from research and data that provide holistic views of performance across experiences, channels and verticals to support customer success, marketing and sales efforts. * Create and develop reporting template standards across Omni channel marketing efforts to allow for meaningful insight and strategy; contribute to all aspects of ongoing program analysis. * Support data visualizations across the organization for digital channels, platform, internal dashboards and external business units and advertiser clients. * Create and interpret corporate reporting and analysis (e.g., case studies, quarterly industry updates, corporate dashboard). **Additional Responsibilities:** * Contribute to all aspects of ongoing program analysis and process improvement initiatives within entire Analytics group. * Deliver analytics reporting to clients based on CS need (e.g., present results and make recommendations) * Summarize research project findings in written report form or in brief graphic representation on tight deadlines, specifically tailored with the receiving audience in mind * Integrate diverse data sources into solutions * Strategic Research Insights: Build a story from the data, crafting a powerful presentation that delivers the results and analysis of the primary research in a visual manner that can be presented to high level business executives, corporate board members as well as advertising sales decision makers and local business owners
Ideal Candidate
**Qualifications:** * 2-4 Years of digital marketing experience * Advanced knowledge of SQL and Microsoft Office skills * Experience using BI/Visualization tools (e.g., Tableau, Microstrategy) * Strong qualitative skills with ability to mine data and articulate trends and insight * Ability to apply innovative thinking to solve complex client marketing challenges * Working knowledge of digital media analytics data platforms. (e.g., Adobe, DFA, etc.) * BS degree required; MS degree a plus. * Strong written and spoken communication skills **Preferred Qualifications:** * 2+ of digital analytics and strategy experience; paid media analytics, statistics, digital media buying, or ad tech; with a focus in display. * Understanding of Omni-channel digital media landscape * Expertise in visualization
Compensation and Working Conditions
Reports to Head of Analytics

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