Senior Director / Executive Producer

Discovery Communications

(Los Angeles, California)
Full Time
Job Posting Details
About Discovery Communications
Discovery Communications is a global mass media and entertainment company. The company operates through U.S. networks; international networks; education; and other segments. It owns and operates television networks under many brand names, including Discovery, TLC, Animal Planet, Investigation Discovery, Science, Velocity, Discovery Family, American Heroes, Destination America, Discovery Life, Oprah Winfrey Network, Eurosport, DMAX, and Discovery Kids.
Summary
The Senior Director will be primarily responsible for partnering with cross-functional network executives, developing and implementing the creative vision for the Discovery Channel network brands and shows across digital/social, including websites, mobile, and social platforms. Role will require building audience and engagement, tracking analytics and growth. He or she will lead, produce, maintain and manage dozens of initiatives and stakeholders at a time while directing implementation of a team of content strategists / producers.
Responsibilities
* Think and operate both strategically and tactically – prioritize, multi-task, and manage projects and resources efficiently against tight deadlines within budget and resource capacities * Collaborate with cross-functional leadership (sales, PR, programming, marketing, TV production, legal & business affairs, video, product) to drive promotional support, traffic and monetization efforts of digital and social platforms * Develops and edits content through an established brand filter, collaborates and/or oversees internal and external video teams and editors to produce compelling video and content optimized for digital and social platforms, and have strong writing and editing skills * Defines audience development strategy and priorities and social/digital distribution strategy across Discovery Channel branded experiences. * Provides leadership across stakeholders, both internal (portfolio networks, international, digital distribution, ad sales, PR, programming, marketing, TV production, legal & business affairs, video, product)and external (talent, freelancers, agencies, production company partners) * Manages and develops a team of high performing direct reports, as well as freelance social media /interactive producers, agencies, contractors and vendors to create content with a data driven approach * Stays current with latest technology, applications, and companies to maintain high level of content/experience that keeps pace with audience expectations and helps define business requirements for 3rd party technology and solutions partners and providers * Monitors consumer feedback and audience trends and advises appropriate internal departments accordingly in addition to adjusting online editorial content as necessary * Coordinates and works closely with ad sales and marketing teams to maximize revenue opportunities and develop new, unique sponsorship opportunities * Ensures that all editorial content published to the Web site(s) has been cleared legally and meets the standards of the Discovery Channel
Ideal Candidate
* 10+ years’ experience in network or cable TV, digital, online/interactive media or equivalent * Bachelor’s degree in Business, Social/Digital Media, Journalism, Communications or related field * Proficiency with MS Office suite, online tracking/reporting tools (Omniture, Google Analytics, Comscore, Social measurement) performance metrics and analytics, online content management and publishing systems * Bridges creative and logic; provides editorial and creative guidance under budget and time constraints, prioritizes efforts and budgets to achieve optimal results * Strong track record in growing social accounts and audience development * Savviness with working and collaborating alongside multiple stakeholders and share ownership of projects * Confident and assertive demeanor when partnering with executive-level stakeholders * Strategic thinking, management to data/results and business acumen is a must * Ability to multitask; juggle multiple projects and priorities * Experience in managing a team and working in a matrixed environment * Must have the legal right to work in the United States

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