Consumer Product Manager

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean (excluding Mexico) markets.

As our new Consumer Product Manager you will be working in the Product & Technologies Marketing Department for the distribution pillar. You will report to the Marketing Director and be coached by the EMEA Consumer Product Manager. You will work on a daily basis with US Sales team and be based in our subs located in Florida, USA.

* Mastering the SW and Personal Mobile Scanner portfolio * Suggest actions to develop both brand awareness and market share grabbing * Set up appropriate ground communication plan to support sales actions in the territory * Coordinate marketing actions to maintain consistency in regards to partners, conditions and stock availability * Review and undertake market/product competition analysis * Undertake regular customer/product surveys to suggest continuous improvement of our offer * Support sales team for their marketing request regarding product requirements and/or partners’ Tradeshows * Update marketing materials in line with graphical guide line and packaging local needs (flyer, POS,…) * Create new marketing material and distribute a monthly Distribution newsletter to partners * Coordinate with HQ the translations request’ needs for his/her local market * Maintain the OneDrive exchange platform updated regarding marketing materials

* Bachelor or University degree in Marketing with 3-5 years experience in Product Marketing and/or Retail (US citizen is a plus) * Professional knowledge of UK/SP or UK/FR with proven copy writing skills (additional language is a plus) * Mastering the marketing mix (5P’s) with affinity to new technologies * Strong evangelist skills regarding his/her product portfolio * B2C oriented person with good presentation skills to talk in front of an audience (customers or journalists) * Force proposal to expand its market coverage and driving pertinent Tradeshows * Able to set up ground communication plan with Press Agency * Social communication minded and always Customer Care driven * Mastering Office tools (Word, Excel, Outlook, PowerPoint, Onedrive) with some deep knowledge of Adobe Suite ( Photoshop, Illustrator, Indesign). * Ready to travel, you are enthusiastic, collaborative, creative, versatile, proactive, stress resistant, team player and somehow autodidact