Marketing Coordinator


(Raleigh, North Carolina)
Full Time
Job Posting Details
About Bandwidth
Bandwidth is one of the largest telecom companies in the nation, helping over 500 wholesale customers and thousands of enterprise accounts leverage communications as a tool for innovation. The company was founded in 1999 as a reseller of connectivity solutions, getting into the voice business when it recognized a need for more nimble voice solutions.
Bandwidth is seeking a Marketing Coordinator to join our marketing team. This position is on the front lines helping to identify and engage the next exciting companies we’ll target as customers. In this role, you’ll partner with the marketing team, lead development team and sales reps to help to identify new targets to pursue. You’ll also own a set of target segments and will be responsible for combining the tech and start-up press each day to identify new prospects for Bandwidth to pursue.
* Work with Marketing team to target specific market segments * Conduct on and offline research to identify companies and contacts within these target segments * Identify venture capital firms actively funding communications innovation * Identify analysts firms actively tracking communications innovation * Utilize social media channels to identify new prospects and gather intelligence on existing prospects * Prepare presentation material to help to position the appropriate products with each target * Prepare research reports to help to prep lead development reps for meetings and outreach for account targets * Track all activity within Salesforce and other tools * Share details of research program effectiveness with marketing and sales teams
Ideal Candidate
* Four year degree in marketing, communications, business or related field * 1-3 years in a B2B marketing or communications role * Self-starter with desire to grow in a marketing role * Strong written and oral communication skills * Ability to think analytically and interpret results to improve outcomes * Dynamic personality, great on the phone, easy to talk to * Natural curiosity about the tech and start-up space * Go-getter mentality, team player with strong competitive spirit * Strong, positive attitude and energy * Entrepreneurial spirit with a passion for learning and developing * Professional, authentic and naturally conversational approach and persona * Metrics driven mindset with top of Sales funnel milestone awareness * Team player focused on achieving objectives and celebrating wins


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