Channel Marketing Manager

Autotask Corporation develops professional services automation software that operates as a Web-based information technology (IT) services management software. Its software is designed to enable the management of professional services, such as managed services, break-fix, consulting engagements, system integration, networking projects, software implementations, service desk contracts, and scheduled maintenance.

This position is responsible for the coordination and execution of Autotask channel marketing programs primarily within the North American market. This channel marketing role interacts frequently with subject domain experts to define, execute and report on multiple program types including events, online, webinars and social. The successful candidate will be able to effectively multi-task and drive results for Channel Sales targets.

**Lead Generation and Partner Enablement** * Assist in planning and execution of programs to optimize lead generation, minimize cost per lead and ensure ROI. * Help drive program awareness, event registrations and online form completions through various channels (email, web, social). * Assist in planning and execution of logistics to support partner recruiting and partner enablement events. * Occasionally travel to events and represent Autotask in the trade show booth environment. * Work with third party partners to help drive partner education and sales and marketing enablement. **Specialized Skills and Tasks** * Develop and maintain comprehensive event and recruitment calendars and maintain inventory of tradeshow equipment and supplies. * Efficiently utilize our email marketing automation platform, to support a variety of online marketing programs. * Coordinate the collection and assembly of all program components, including copy, design and lead tracking elements. **Reporting** * Monitor performance data to track performance and trends: Inquiries, New Logos, monthly recurring revenue (MRR) and return on investment (ROI). * Aggregate conversion and form completion data to track performance and trends. * Potential to interpret results and make program recommendations to channel marketing manager.

* Undergraduate college degree in related field or equivalent related experience * Strong written and verbal communication skills * Motivated, high energy individual who will thrive in a high-growth, high-visibility position * Must possess a high level of professionalism and ability to interact with clients and executives * Ability to manage multiple concurrent programs, projects and responsibilities in a fast-paced environment * High attention to detail and organization required * Demonstrated proficiency with MS Office required * Familiarity with channel marketing is highly desired * Familiarity with event management and email marketing preferred * Working knowledge of HTML, web publishing software and Adobe Creative suite are highly desired * Working knowledge of Marketo is highly desired * Experience producing or coordinating webinars is also highly desired