Senior Marketing Manager for Customer Engagement

Atlassian

(San Francisco, California)
Full Time
Job Posting Details
About Atlassian
Atlassian is a leading provider of collaboration, development, and issue tracking software for teams. With over 50,000 global customers (including 85 of the Fortune 100), we’re advancing the power of collaboration with products including JIRA, Confluence, HipChat, Bitbucket, and more. Driven by honest values, an amazing culture, and consistent revenue growth, we’re out to unleash the potential of every team.
Responsibilities
As a marketing manager focusing on customer engagement, you'll drive campaigns to drive awareness and adoption of features and products that keep customers engaged in our products. However, this isn't a traditional marketing role: it requires creative, out-of-the box thinking and a love of trying new things. From start to end, you'll take a user experience-focused approach to deeply understand the issues affecting customers today and the best outreach to improvement that experience, whether through traditional campaign channels, product improvements, or something else entirely. You'll work closely with our Voice of the Customer, Marketing, Product, and Design teams, as well as with analytics gurus in your own team to gather inputs for customer engagement models that make sense, as well as measuring your success. To be successful, you'll need to be a self-starter who can kick off collaboration with a variety of teammates and distill those ideas into a cohesive plan. Speaking of success, at Atlassian, we love testing and getting things right, so this role will have a heavy focus on A/B testing and designing comprehensive success measures and important metrics for projects. You will be contributing your findings and successes to other teams, ensuring that we have consistent and effective outreach to customers. Since you'll be working with both local and remote teammates, excellent communication and execution skills are critical, especially when it comes to tracking progress against weekly, monthly, and quarterly goals, as well as roadblocks standing in your way. This is a pivotal role in Atlassian's journey as a company and will provide the opportunity to develop programs to reach customers in ways we've never done before. In this role, you'll exhibit unflagging enthusiasm for making every part of our customer's journey painless, and bring partners onboard to try new ideas and initiatives that help us foster loyalty and retention.
Ideal Candidate
* 2+ years of marketing experience working with software products * Experience using customer insights to develop and implement customer communication strategies and campaigns, including all components (e.g., legal compliance, scheduling, targeting, design testing, measurement of engagement metrics) * A real passion for collaboration with a variety of teams, both remote and onsite * Strong ability to guide projects with multiple partners, taking a balanced and pragmatic approach that still challenges to status quo * Creative problem-solving skills especially in relation to customer touchpoints and value propositioning with an excitement to work in an innovative, nimble environment **It's great, but not required if you:** * Are a technical whiz, and have an enthusiasm for understanding a technical product portfolio so you can develop empathy for customer and speak their language * Have prior experience with Atlassian products

Questions

Answered by on
This question has not been answered
Answered by on

There are no answered questions, sign up or login to ask a question

Want to see jobs that are matched to you?

DreamHire recommends you jobs that fit your
skills, experiences, career goals, and more.