Associate Product Marketing Manager Program

Google’s mission is to organize the world‘s information and make it universally accessible and useful. Since our founding in 1998, Google has grown by leaps and bounds. From offering search in a single language we now offer dozens of products and services—including various forms of advertising and web applications for all kinds of tasks in scores of languages.

As a Marketing manager, you are a fully dedicated business leader, shaping the future of one of our many Google products. Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (AdWords, AdSense, DoubleClick, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a loyal consumer base. This means you work with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. As an Associate Product Marketing Manager (APMM), you will be part of the APMM Program, Google’s global, renowned early-career program, which was started in 2003. As the start of your career in Marketing at Google, the APMM Program provides the skills you will need to become a world-class digital Marketer. Benefits of the program include: * Rigorous learning and development * International trip to learn more about our business in global markets * Two rotations to gain exposure to different products, Marketing functions, and/or global locations * Extensive opportunities for networking across Marketing with APMM peers and alumni and mentoring from senior leaders.

* Define and execute go-to-market strategies and organizational coordination for new feature launches. Includes positioning, naming, external communications, competitive analysis, and feature prioritization. * Develop messaging, collateral, events, and business strategies aimed at acquiring advertisers and publishers, increasing our engagement with them and measuring the efficacy of such programs. * Use quantitative methods, models and research to help Google better understand consumer and advertiser behavior to provide important feedback back into the product and strategic development cycle. * Determine return on investment (ROI) for projects.

**Minimum qualifications** * In addition to BA/BS degree, up to 3 years work experience in tech marketing, brand management, strategy consulting, agency, or related. **Preferred qualifications** * Demonstrated analytical success, capacity for developing and understanding strategy. * Penchant for technology, creativity to "think outside the box" and leadership to execute effectively. * Deep understanding of Google's products and technology industry. * Demonstrated innovation and creative problem-solving abilities. * Global mindset and ability to think across disciplines, industries, cultures and scenarios. * Outstanding written and oral communication skills.