Email Deployment Specialist

Customer Communications Group

(Lakewood, Colorado)
Full Time
Job Posting Details
About Customer Communications Group
Customer Communications Group (CCG) is a full-service customer relationship marketing (CRM) agency that helps its retail, financial and healthcare clients improve their bottom lines by improving their customer relationships, loyalty and retention.
Responsibilities
**About the Position** The Deployment Specialist is responsible for managing, coding and deploying email campaigns. This is a fast-paced, detail-oriented role managing assets, executing campaigns, monitoring performance and providing campaign recap analyses. This position is onsite at the CCG offices in Lakewood, CO. The role requires an understanding of marketing data and a high comfort level with technology. Self-starter who requires limited supervision. The Deployment Specialist interacts with both the CCG and client teams to build email campaigns and associated landing pages. Specialist will work on the DREAM and Responsys email platforms, and will manage outside vendors. Role is responsible for customer selection from both platforms; file imports/exports; file cleansing and validation; quality control checks and documentation; segmentation/filters/suppression; testing; approval process/documentation; review of client assets; slice and resize of Photoshop images and place into templates; HTML coding; deployment of campaigns and related landing pages; and reporting on campaign metrics. Also includes coding HTML emails, building template-based, responsive emails, using scripting language, leveraging of automation and database tools to ensure that emails are dynamic, efficiently coded and render correctly across a wide variety of email clients. Additional responsibilities include conducting testing for functional and rendering quality. This individual should have professional poise and presence, excellent communication skills and the ability to take initiative and multi-task. **Key Responsibilities** - Manage customer data, import and segment using a combination of Epsilon DREAM tools, Excel and database queries. - Schedule deployments in the email platform and maintain completion communications. - Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of email deployments. - Prepare customer-provided assets for deployment. - Prepare Photoshop files as required, slicing/resizing images. - Build emails using templates. - Create HTML paste emails using HTML and inline CSS. - Leverage the platform tools and scripting language to update content and enable personalization. - Communicate with the client regarding email revisions and other production topics. - Ensure targeting and segmentation rules are properly implemented. - Run QA to test email assets. - Ensure all team deliverables are on track, and communicate challenges that may affect timelines or specifications. - Participate in the presentation of results, best practices and recommendations with the broader marketing team in a timely and actionable format. - Proactively monitor client’s delivery rates and make clear, concise recommendations to improve delivery as needed. - Clean and format customer files based on vendor specifications. - Manage data hygiene vendor.
Ideal Candidate
- BA/BS in Web Design and Development, Computer Science, Information - Technology, Communications or related field; or equivalent experience with demonstrated proficiency. - 2+ years experience in front-end web development with strong knowledge of hand-coding HTML and CSS. - Knowledge of email-compliant HTML and email marketing platforms a plus. - Knowledge of responsive email HTML and CSS coding required. - Experience using dynamic content and variable data in an email environment. - Experience with JavaScript, JQuery, PHP, ASP, Object Oriented Programming and SQL Server is a plus. - Knowledge of other scripting languages helpful. - Experience with the retrieval and uploading of data files to/from multiple systems and environments. - Knowledge of email marketing best practices, Epsilon DREAM or related email software and related technologies (i.e., HTML, CSS) a plus. - Understanding of email deliverability, bounce management, IP management and reputation management. - Strong knowledge of Adobe Photoshop and Microsoft Office. - Excellent written and verbal communication skills, client-facing consulting skills, analytical and problem solving skills, and strong attention to detail. - Ability to organize and prioritize multiple projects and deadlines with minimal oversight. - Entrepreneurial attitude and thrives in an environment of change. - Careful attention to detail without sacrificing deadlines. The right candidate will be able to juggle several, sometimes conflicting, deadlines. - Ability to work effectively within a team in a fast-paced, entrepreneurial environment and manage multiple stakeholders. - Experience working in a client-facing role.
Compensation and Working Conditions

Additional Notes on Compensation

Competitive compensation packages

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