UX Designer

Integrity, artistry, and innovation.

The Digital/UX Designer is responsible for design, front-end development, production, and maintenance of all SWF digital experiences, including but not limited to branded web-sites, retailer micro-sites, and mobile and social media applications. The digital designer also leads visualization and digital asset development including illustration, 3-d product and merchandising rendering, and video. Responsible for developing creative strategies and concepts in partnership with print designers, copy-writers, content developers, product managers, and IT developers. **UX/UI Design and digital strategy for digital experiences - 40%** - Define the structure and flow of the user experience through user interaction audits, wireframes, journey maps, prototypes, and taxonomies - Establishment of design standards consistent with business objectives and brand guidelines - Awareness of traffic, usage and engagement across media **Web page design, development, production and maintenance. - 40%** - Develop design concepts. Create wireframes, sitemaps, and mock ups - Support creation of user-centered design interfaces in SWF websites - Develop site structure strategies taking into account factors such as: persuasive architecture, usability, linking structure and metrics - Collaboration with art directors and copy-writers to maintain brand cohesiveness - Website development including programming and maintenance as needed **Project management/coordination. – 20%** - Participate in management of assigned projects throughout the project life cycle (strategy through implementation); including discovery, and initial assessment, program definition, creative development, program launch, measurement and reporting. - Collaborate closely with IT web developers - Work with internal departments, stakeholders and external vendors in planning, implementation and launch of projects including development of project plans - Document issues and communicate with stakeholders - Develop project and process documentation

- Proficiency in HTML and CSS development - Knowledgeable in web site design standards and usability concepts for interactive design - Proficiency in applications such as: Visual Studio, Axure, Photoshop, and InDesign. Experience with Adobe Scene7 Authoring Tools or with Content Management Systems (CMS) a plus - Understanding of Sharepoint and .net based applications a plus - Understanding of Websphere or other editors a plus - Ability to analyze best possible solution based on user experience - Experience with website activity reporting tools and success measurement standards - Ability to adapt and willing to learn new tasks in fast paced, evolving environment - Ability to problem solve - Knowledgeable in best SEO usability practices - Ability to work with a variety of resources and personalities, both internal and external - Must be a self-starter, highly organized and deadline driven - Must work well in a collaborative, productive and service-oriented environment