eCommerce Digital Marketing Manager

Since 1905, Boar’s Head Brand has been the name you can trust for quality products and service. Our mission is to continue to be recognized as the leading provider of exceptional customer service and superior delicatessen products. We are committed to continuously improving our time-honored processes through the involvement of our dedicated employees.

The eCommerce Digital Marketing Manager is responsible for recommending and executing digital shopper marketing objectives and strategies for all web grocery partners, as well as online and digital programs for traditional grocery partners. In addition, this position requires management and ownership of all associated internal and external product databases and platforms.

* Assist with the development of marketing plans and programs that build brand equity, drive incremental sales, online merchandising activities, and deliver category growth utilizing insights and expertise within the eCommerce channel * Drive customer engagement through long-range planning and advancement of sustainable category growth strategies in collaboration with internal teams and external retail partners * Manage channel marketing programs ensuring flawless execution through strong project management and budgeting * Assist with program and investment recommendations for strategic customers. * Act as data-driven architect, constantly optimizing social proof channels that drive optimal ROI * Manage all grocery partner digital programs, including brand representation on all eCommerce websites, mobile apps, retail websites, virtual circulars, kiosks, etc. * Manage the day-to-day online channel * Take responsibility and ownership for all associated internal and external product databases, including correct and updated nutrition and claim data, product descriptions, imagery, etc.

* Bachelor’s degree in Marketing or related field * Five (5) to Seven (7) years of professional experience in a fast-paced eCommerce business in leadership roles in marketing, promotions, or related agency experience * Ideal candidates will have business experience in both marketing and in sales within the eCommerce marketplace * Ability to extrapolate POS and purchasing data and analysis skills * Experience with data and dashboard management, ad hoc reporting and ability to analyze and present sales information * Advanced MS Office skills (PowerPoint, Word and Excel)