Assistant Media Planner

We’re based in Detroit. We scale from local to global, with offices in New York, San Francisco, London, Sao Paulo, Shanghai and 30 other cities. We are 1,500 people strong, adept at managing complex, global challenges. We can also be 15 people strong, equally effective when working on smaller assignments facing big challenges.

The Media Planner assists in the development and execution of media plans under the direction of a Media Supervisor or Associate Media Director.

**Media Planning/Execution:** * Analyze and monitor media marketplace, marketing and other related media data to aid Media Supervisor or Associate Media Director. * Evaluate and originate required media data for the execution of media plans. i.e., competitive spending, tracking plan delivery of audience, schedules rates, etc. * Assist in the writing of media plan reviewed by Media Supervisor or Associate Media Director. * Strategically participate with creative Agency in client meetings during media plan development. * Maintain regular contact with junior level clients and account management. * Assist in writing objectives and strategies, plan development and presentations. * Write POV’s. * Train Assistant Media Planners. * Manage day to day plan changes and maintenance. **Media Research Analysis:** * Proficient with media research tools: IMS * Ability to analyze, evaluate, and effectively communicate media research data. **Media Awareness:** * Keep up with industry trends. * Work with Agency and internal resources on media related issues. * Participate in Media training sessions. * Maintain and support all company standards as specified within the Quality Management System. * Supports/facilitates the mandatory adherence to ISO9001 requirements, processes and procedures. * Perform other duties and projects as assigned.

**Knowledge and Skills:** * Exceptional communication skills to work closely with and build relationships * Strong presentation skills to garner support from the account management team and the external client. * Analytical ability to gather and interpret market and sales figures and determine the most lucrative approach for the client while staying within budgetary guidelines. * Ability to work with geo-demographic data and customer segmentation models to understand target definition at a market level. * Have a strong understanding of media mix models, including experience with digital planning * Strong computer skills (MS office). * Significant organizational skills to work simultaneously on numerous media objectives in a comprehensive method. **Minimum Qualification:** * Bachelor’s degree or equivalent experience preferred. * Two years media planning experience. * Experience using Donovan, IMS, and other media tools preferred. * Have physical and mental requirements to meet the above listed job responsibilities.