We develop knowledge, skills, and experience with 3 different job rotations that are part of the Sales & Marketing Development Program. You have a Retail Experience, Management Experience, and Commercial Sales Experience.
RETAIL EXPERIENCE: Possible roles: Lowe’s Sales & Marketing Specialist or Home Depot Sales Coordinator
Whichever retailer your role focuses on, the goal is the same: sell-through product. Your focus on sell-through means every day is different. Some days are focused on the essentials: downstocking, pricing, building displays, moving boxes, setting product to plan-o-gram. Other days you can build on that foundation by planning and executing an event strategy, trying to obtain additional off-shelf space for our products, selling in the aisles, teaching product knowledge, handling warranty returns, and executing our national sponsorships (NASCAR, boxing, MLB to name a few). Lastly, you will focus on becoming a valued business partner with your accounts, discussing sales figures, upcoming promotions and new product plans, all focusing on increasing sales.
MANAGEMENT EXPERIENCE: Possible roles: Lowe’s Market Manager or Home Depot Market Manager
Once again you are focused on one big box retailer, but now you are managing a team of direct reports. These direct reports represent our entry level retail sales positions. You’re role consists of all aspects of management: training, on-boarding, coaching and developing. Most importantly, you are creating, communicating and executing a strategy for your team and territory to exceed all sales goals. In addition to management, you will be responsible for setting the strategic direction for your direct reports as well as with the key decision makers at a regional level within your accounts.
COMMERCIAL SALES EXPERIENCES: Possible roles: Field Marketing Coordinator or Inside Sales Representative
This role takes you out of big box retailers and in the field getting to know our professional end-users, inside and out. Every day in a hard hat and steel toed boots, you’re on commercial jobsites working with large construction companies who are not currently using DEWALT and trying to convert them to DEWALT. In addition, because of the relationship with users, FMC’s are instrumental in gaining market research for product development and releasing new products into the marketplace. The Inside Sales Representative position is responsible for achieving sales targets across all businesses for the Direct Distribution within the assigned territory. This role is responsible for understanding a broad range of product, users, applications, and distributor models. Inside Sales Representatives contribute to making Stanley Black and Decker the best selling organization focused on driving profitable growth, while connecting all facets of the organization.
TRAINING
Over the course of your tenure in SMDP you will participate in a rigorous training curriculum providing you with the knowledge and understanding of our products and the industry. Our training curriculum consists first with on the job training, a vast online training curriculum, anchored by instructor led training courses designed to develop your product knowledge as well as the soft skills such as the sales process, negotiations, and leadership skills.