Marketing Coordinator

Six Flags, the world's largest regional theme park company with 18 parks across North America. The company operates 16 parks in the United States, one in Mexico City and one in Montreal, Canada.

Responsible for leading all park-level marketing research and marketing data analysis, in-park marketing signage, media promotions and trade. Position is responsible for coordination and execution of marketing department special events and e-commerce. This position is accountable for delivering superior guest service, while enforcing all park policies and procedures.

* Ensure the park receives the appropriate added value based on the annual media buy * Negotiate and execute media barter programs including newsletter, magazines, digital signage, as well as targeted target and outer market traditional media * Research, develop and execute in-park festivals, concerts, promotions and special events * Responsible for tracking in-park marketing efforts, including development of season-long signage strategy * Assist with website and calendar updates * Recruit, train, monitor, and evaluate all marketing research staff to ensure delivery and quality of data for all assigned projects * Supervise seasonal team members, including hiring, discipline, rewards/recognition and termination decisions * Analyze data and report findings to park and Six Flags corporate office * Interpret findings to assist with managing marketing and guest service strategies * Maintain accurate records and report findings on a weekly basis to Six Flags corporate office * Responsible for tracking and operating within labor and expense budgets * Adhere to all labor laws and guidelines to insure full compliance with Federal, State, and park regulations * Support various projects assigned by the Director of Marketing and Marketing Manager **Reporting Structure** * Reports directly to Marketing Manager.

* Bachelor's degree in marketing, business or related field or equivalent work experience * Previous experience in research, hospitality, entertainment, tourism, destination marketing preferred * Quantitative analysis experience and ability to interpret findings with a focus on actionable results plan * Proven leadership skills and a team-player with a positive attitude * Excellent communication skills, both written and verbal * Solid computer and technical skills including a strong knowledge of all Microsoft applications; Familiarity of the Adobe Suite is preferred, but not required * Demonstrated ability to work in a fast-paced, rapidly changing environment * Excellent strategic and creative thinking capabilities; special events administrative/development experience a plus * Ability to develop and maintain professional relationships with media and community leaders * Will be required to work various shifts as project and park needs dictate, including nights, weekends and holidays, especially during park daily operations * Must have the ability to stand, walk, crouch, bend, stoop, kneel and lift up to forty pounds occasionally * Must possess a valid driver's license and a clear driving record * Occasional travel for training and assistance at sister properties may be required