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Imagine every time a patient is discharged from the hospital that with only a few clicks in the EMR they receive on-going interactive support necessary towards reducing readmissions. Imagine every time a new script is written that a patient is automatically enrolled in the digital support necessary to address their motivational, educational and behavioral obstacles to maintaining adherence. Imagine smoking cessation, wellness programs and obesity counseling sessions are all supported with timely, relevant communications in the patient’s language and communication channel of the patient’s choice. Imagine every newly diagnosed diabetic patient receiving healthy living options and rewards, timed to improve their diet and promote exercise. Imagine the influential voice of community volunteers and faith based leaders being deployed to drive increased screenings and immunizations in their communities. Now imagine this can be done at a fraction of the cost compared to previous methods of intervention, all without disrupting current “best practice” processes.