Marketing Analyst

Yext puts business on the map. The Yext Knowledge Engine™ lets companies manage their digital knowledge in the cloud and sync it to over 100 services, including Apple Maps, Microsoft Bing, Facebook, Google Maps, Instagram, Siri and Yelp. Yext Listings, Pages, and Reviews help businesses around the globe facilitate face-to-face and digital interactions that boost brand awareness, drive foot traffic, and increase sales.

Yext is looking for a Marketing Analyst to focus on reporting and analysis of all of our marketing channels. The Marketing Analyst will help drive the marketing team forward by providing relevant data and analysis. This person will work very closely with marketing leadership.

• Produce and analyze ongoing reporting on Yext’s marketing performance
• Analyze reporting to provide data-driven suggestions for improvement
• Produce insights that will be useful both to marketing leadership and day-to-day stakeholders
• Develop and improve methods for measuring the impact of Marketing campaigns
• Communicate complex information so that it is easily understandable for non-analytical stakeholders
• Work cross functionally with Sales team to ensure we are providing accurate and insightful data
• Conduct post program analysis of all marketing programs
• Identify new areas of measurement that impact KPIs
• Ask new questions that nobody else is asking and find the right answers
• Support ad hoc analyses

Requirements

• BS Degree in a quantitative field
• 1-3 years of related business experience
• MS Excel proficiency
• Ability to work independently and lead projects with minimal oversight in a fast-paced environment
• Superior critical thinking and problem solving skills
• Data visualization and demonstrated ability to use data to develop relevant insights and influence decision making

Preferred

• SQL proficiency
• Fluency with languages of statistical analysis a plus (R, Python/NumPy, etc) a plus