Product Marketing Manager

Wealthfront is the only robo-advisor to offer both investment management and financial planning exclusively through software. Because of this approach, we've quickly become the automated advisor of choice among young people. Anyone can open a Wealthfront investment account with $500 to access a unique Passive+ investment strategy that includes a combination of a diversified portfolio of ETFs and tax minimization strategies.

We are looking for a smart, passionate marketer to become the second member of the team. This role will involve a combination of product marketing and growth marketing. If you are excited about growing your skills in both areas and having the opportunity to have strategic input then this role is for you.

* Collaborate with product, design, and communications to develop messaging and positioning strategies. * Conduct user research and competitive research; synthesize and communicate learnings. * Work with cross-functional team to 1) develop and execute new product launches and 2) drive awareness and adoption of existing product and services. * Develop marketing strategies for email and SEO channel; own execution of campaigns on these channels. * Work with stakeholders to maintain blog calendar and manage publication of posts. * Coordinate with legal & compliance on approval of marketing assets.

* 3-5 years of work experience and at least 1-2 years in growth marketing or product marketing in tech company * Strong verbal and written communicator * Passionate storyteller with curiosity and empathy for the user * Track record of working cross-functionally and managing multiple initiatives at once * Problem solver who can roll up sleeves and get things done * Demonstrates a comfort with data and metrics * Curiosity and desire to learn more about fintech and the financial services industries * Energized by Wealthfront’s mission!