Paid Search Specialist

A global leader in credit information and information management services, TransUnion gives businesses, consumers and the global community the power to achieve their goals. Businesses count on us to better manage risk and customer relationships. Consumers are able to better manage credit to achieve their financial goals. And in communities around the world we help build strong economies and give people the power to achieve their dreams.

The PPC campaign specialist will be responsible for multiple high volume accounts, including campaign strategy, keyword research and bid management. A successful candidate will have a hands-on approach will implement strategies that increase productivity and optimize campaigns in order to reach ROI targets. Position manages function and process but not people.

* Managing daily campaign spend, making sure to be in line with targets and monthly budgets. * Keeping up to date on the latest PPC strategies and technologies and assisting in improving solution offerings * Collaborating with product and CRM to drive events focused on acquisition and engagement * Monitoring user behavior and LTV and provide regular reporting on results * Building and maintaining strategic relationships with key partners such as Google and Bing

* Bachelor’s degree in Marketing, Economics, Statistics, Applied Mathematics or similar field of study * Proficient in re-marketing and re-targeting campaigns * Deep understanding of online and advertising space, including tracking tools, technical integrations and best practices * Exceptional analytics skills and experience working in a metrics driven environment * Outstanding creativity and drive; excellent written and oral communication skills; strong attention to details * Consistent track record of exceeding targets * Genuine interest in social, gaming, analytics, and advertising a must * Self-motivated and a team player with a passion for problem solving * Strong interpersonal skills and ability to work well independently or within a team environment. * Strong sense of ownership, drive and urgency