Yield and Revenue Optimization Analyst

PulsePoint

(New York, New York)
Full Time
Job Posting Details
About PulsePoint
PulsePoint ™, a global programmatic advertising platform, fuses the science of programmatic targeting, distribution and optimization with the art of brand engagement. The PulsePoint platform is powered by terabytes of impression-level data, allowing brands to efficiently engage the right audiences at scale while helping publishers increase yield through actionable insights.
Summary
The Operations team is looking for an Analyst to unearth hidden opportunities for revenue optimization by gathering insights from available data sources.
Responsibilities
* Provide insights and analytics to increase exchange revenue and follow through to execution through: * Ensure successful launch and key yield-related initiatives with strategic partners * Analyzing buying patterns, optimize revenue streams and QPS by controlling un-monetized inventory pools and offering /opening new inventory * Deep dive on daily trends to proactively identify drops in revenue, relate them to business changes or issues and provide assistance with troubleshooting * Analyze exchange level blocks (inventory and buyers) and be able to work with internal teams to solve for them * Evaluate data from the vendors to help improve efficiency models and impact monetization * Suggesting and creating inventory bundles, rate cards and packages to be marketed with the buyers * Analyzing deal performance and making recommendations for keeping spend levels optimum
Ideal Candidate
* Great oral, written, and presentation communication. * Experience with data management, reporting and analytics (using Excel, Tableau etc) is must * Proactive behavior and a go-getter attitude to keep a tab on multiple trends * Familiar with data visualization concepts and dashboard development * Experience / education / background in Computer Science / Technology is preferred * Experience to be able to multi task on projects * Expert project management skills including an ability to take on several projects at once * SQL knowledge for report querying a plus * Tableau knowledge for creating new reports a plus * 2+ years with Online Media / Advertising / Programmatic technology preferred
Compensation and Working Conditions
Benefits Benefits included

Additional Notes on Compensation

Competitive Salary & 401K Plan Match

Questions

Answered by on
This question has not been answered
Answered by on

There are no answered questions, sign up or login to ask a question

Want to see jobs that are matched to you?

DreamHire recommends you jobs that fit your
skills, experiences, career goals, and more.