Senior Content Strategist - Media Relations

The Principal Financial Group? (The Principal®) is a global investment management leader offering retirement services, insurance solutions and asset management. The Principal offers businesses, individuals and institutional clients a wide range of financial products and services, including retirement, asset management and insurance through its diverse family of financial services companies.

* Oversee all aspects of the entire content lifecycle: pre-production/research, editorial strategy, management, creation, publishing, optimization, promotion and evaluation for assigned business. * Develop and implement public relations and content initiatives to drive engagement, awareness and other campaign KPIs. * Develop and drive and marketing content initiatives that align with global brand messaging. * Ensures consistent, timely content integration, planning and mapping across multiple channels and digital platforms including social, media, blog, newsroom etc. Storyteller and writer for a number of content needs. Sometimes acts as a company spokesperson externally.

* Bachelor's degree or equivalent experience required. * Minimum of 7 years of experience in public relations, marketing, journalism or a related field required. * Experience writing/editing for all forms of social and digital platforms required. * Excellent written and verbal communication skills including grammar and presentation skills required. * Strong project facilitation and management skills needed. * Basic understanding of media, including news cycles and familiarity with online and offline media.