Group Marketing Manager for QuickBooks

Intuit

(Mountain View, California)
Full Time
Job Posting Details
About Intuit
Intuit offers business and financial management solutions for SMBs, financial institutions, consumers and accounting professionals. The company’s product portfolio includes TurboTax, a software solution that offers free tax filing, efile taxes, and income tax returns; Quicken; QuickBooks; Mint.com, and more. The company also offers end-to-end solutions for online tax preparation, download products, mobile tax prep, mortgage interest and property tax, corporations tax, military tax, and more.
Responsibilities
* Develops and oversees execution of the 1-year marketing plan for a product line, channel or function. Has a big influence on the 3-year plan * Owns the business outcomes for their area * Develops and manages the budgets for their area * Leads a Marketing Management / Senior team * Helps employees manage career development, evaluates performance and provides ongoing coaching and feedback
Ideal Candidate
* Holds team and self accountable for generating and activating big customer insights to drive growth * Translates customer/marketplace needs into critical few strategic product and marketing priorities in partnership with the product team * Plays a leadership role in defining organization’s offering strategy and business model (short and long term) * Owns the 1-year plan, forecast and end-to-end experience for multiple products and markets * Contributes to the 3-year plan for their BU or functional group * Develops strategies that benefit the customer and the entire Intuit portfolio, not just his/her offering or channel * Partners with brand and ad teams to define integrated offline and online communication strategies * Leads marketing teams in applying multi-channel strategies across the portfolio and globally * Collaborates with product marketing and Care to create holistic customer experience end-to-end * Contributes to long-term product marketing strategies * Coaches others on developing and implementing effective messaging and managing the creative process, including tough agency issues * Plays leadership role in integrating digital marketing strategies with those from other channels, product teams and Care to deliver awesome customer experiences * Actively brings in external best practices and plays teaching / coaching role across the Intuit community * Leads by example in expressing a distinct point of view through an active marketing community presence internally and externally * Evaluates major Internet and mobile technologies and trends, exploring their potential through experimentation and execution to identify and drive growth opportunities, e.g., content marketing, HubSpot, Vine, usertesting.com, HootSuite, Vimeo and Tumblr * Demonstrates a track record of making data-based business decisions with credibility * Asks the right questions to inspire and challenge the organization to test and learn * Leads complex analytical projects for organization to unlock growth opportunities * Champions a climate that values learning as a lifelong professional requirement * Actively leads and teaches across own organization * Identifies and acquires the right talent resources at the right level at the right time * Understands motivation of teams and provides inspirational leadership * Actively develops and promotes success of team members * Effectively engages with and leverages agency/external partners * Manages formal talent and pay process for their direct reports * Is effective at leading teams from both a results and a motivational perspective

Questions

Answered by on
This question has not been answered
Answered by on

There are no answered questions, sign up or login to ask a question

Want to see jobs that are matched to you?

DreamHire recommends you jobs that fit your
skills, experiences, career goals, and more.