Search Engine Optimization Manager

With over 60 million members, Credit Karma is working to make financial progress possible for everyone. Since 2007, we have been knocking down barriers that block the path to financial health, helping our members make informed choices and feel confident about their opportunities.

This position will assist the broader Search team to assess risk, optimize existing content and identify new SEO opportunities/capabilities across the suite of Credit Karma products. The ideal candidate will be a data-driven self-starter who has a thirst for knowledge. This role will execute both current and new SEO tactics to drive year-over-year growth of the natural search channel as a whole. The SEO Manager should be able to make quick data driven decisions, creatively think outside the box, and multi-task multiple projects. One must also effectively balance the technical needs of search engine bots with the functional needs of our human users.

* Responsible for managing the SEO programs to conversion-based targets and working closely with the Paid Search team to maximize overall search ROI * Perform regular site audits to ensure priority site sections are crawlable, are optimized for the proper keyword focus and provide users content/functionality to match searcher intent * Act as an SEO evangelist by effectively communicating opportunities and risks across all parts of the organization * Use web analytics platform and SEO tools to monitor, analyze and optimize website activity, traffic trends, SERP rankings and customer acquisition metrics, through monthly and ad-hoc reports * Provide SEO support to Product Management and Engineering teams for all ongoing web projects, including new product launches, page refreshes, site re-designs, analytics tools implementation and CMS rollouts

* 3+ years of SEO experience * BA/BS in quantitative discipline, Masters degree is a bonus * Experience conducting data-driven SEO site audits and familiarity with tools such as Conductor Searchlight, BrightEdge etc. a plus * Technically minded with a working knowledge of HTML and solid understanding of copywriting best practices * Strong communication and interpersonal skills - able to effectively communicate and build relationships across organization including engineering and product