Ad Operations Manager

As the leading producer of public service advertisements (PSAs) since 1942, the Ad Council has been addressing critical social issues for generations of Americans.

The Ad Operations Manager will play a critical role in capturing, coordinating and analyzing data on the digital and social media platforms and programs of our 20+ non-profit and government agency clients. As Ad Ops Manager, you will work within a group of analysts to provide access and support to internal teams in the intelligent use of data, leading them along a path of continual learning and campaign improvement.

• Setting up, tracking and evaluating support of campaigns in paid digital and social media ad space
• Regularly pull data across various platforms on website and social media exposure; bring data into proprietary data warehouse
• Helping monitor and protect against digital ad fraud and adjusting results as needed
• Manage external vendors to set up and optimize digital and social media programs (e.g., Google AdWords, Facebook, YouTube)
• Supporting the Digital and Social Media Analysts in reviewing and analyzing website and social media performance across campaign goals and benchmarks

The successful candidate will be:

• Passionate about promoting a data-driven culture across the organization
• Detail-oriented and thorough
• Analytical and precise
• Team-oriented with excellent collaboration skills

Desired Skills & Experience:

• 1-2 years of experience working with web and/or social media analytics data and platforms
• Knowledge of digital and/or social media metrics and key performance indicators
• Advanced skills in collecting, analyzing, and synthesizing data
• Experience working independently and self-managing projects
• Expertise in Excel, PowerPoint and the visual presentation of data and results