Senior Marketing Specialist, Paid Social

Zulily

(Seattle, Washington)
Full Time
Job Posting Details
About Zulily
At zulily, we search high and low to offer top-quality brands to our members. We are proud to provide a wide selection of familiar favorites as well as exciting new brands and products. Click through the list below to take a peek at these amazing brands. And don't forget to check back daily for more events featuring these brands as well as newly discovered ones.
Summary
The Senior Marketing Specialist works to execute marketing campaigns, push the envelope by testing new and unproven tactics, work cross-functionally and building out new processes for scale. In addition, this position measures campaign performance via data and partner insights. This job contributes to zulily's success by intelligently deploying our marketing budget in high ROI opportunities and acquiring high value customers.
Responsibilities
* Creating and optimizing various marketing campaigns and programs * Work with Creative, Technology and Merchandising teams to identify effective ad shots, products to showcase, and tech opportunities to allow for scale. * Analyzing campaign performance, building out key reports and metrics, and communicating insights to the rest of the business. * Sourcing and testing new partners and channels with promising scale and value
Ideal Candidate
* 3+ years relevant experience managing marketing campaigns * Experience analyzing campaign performance and performing data analysis * Ability to work cross-functionally to ensure program success * Experience launching new channels and programs * High level of proficiency using Excel for data analysis and reporting * SQL and Tableau experience preferred * Bachelor’s degree in business, marketing, or related field. * Experience in Atlas Ad Server or similar preferred, not required

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