Senior Digital Marketing Analyst

Yodle

(Charlotte, North Carolina)
Full Time
Job Posting Details
About Yodle
Yodle is a leader in local online marketing and has been ranked on Forbes’ list of America's Most Promising Companies for the last four years. Yodle helps local businesses find and keep their customers in the simplest, most profitable ways imaginable.
Summary
We are seeking a talented Senior Digital Marketing Analyst to join the Yodle for Brand Networks (YBN) Performance Team. This is a unique opportunity to leverage both quantitative analysis and creative problem solving skills to meet and exceed performance goals for network businesses of all sizes in many different verticals. Senior Digital Marketing Analysts understand that YBN needs to deliver strong, quantifiable marketing performance to our clients and balances that with exceptional communication skills while messaging performance trends and optimizations to people of all experience levels. As a member of the YBN Performance team, you have the opportunity to join an organization with explosive growth projections and a strong commitment to result driven client satisfaction.
Responsibilities
* Partner with CS and Sales teams to gain deep understanding of YBN customer’s business needs and how YBN PPC and SEO products provide value * Develop PPC and SEO strategies that are tailored to each unique relationship in a book of business * Prioritize and manage large, complex projects including on-boarding and network optimization * Own network wide KPIs including price per lead, spend accuracy and organic rankings * Partner with junior analyst responsible for day to day account support (ie: case work) * Keep abreast of latest PPC and SEO products, services, information and trends
Ideal Candidate
* Exceptionally organized self-starter who can work independently, execute quickly and move to the next task * Strong project management and prioritization skills * Tireless attention to detail * Strong Excel skills: formula creation, pivot tables, graphing/charts * Ability to learn process quickly * Ability to drive consistently high-quality work under tight timeframes * Strong interpersonal written and verbal communication skills * Certified Google Advertising Professional (basic and advanced) is a strong plus * Bachelor’s degree preferred
Compensation and Working Conditions
Benefits Benefits included

Additional Notes on Compensation

Yodle offers an excellent health and welfare package for you and your family, including a 401K match.

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