Communications Specialist, Hispanic Media Outreach

World Wild Fund

(Washington, District of Columbia)
Full Time
Job Posting Details
About World Wild Fund
In 1961, a limited number of organizations around the world—such as the International Union for the Conservation of Nature and Natural Resources (IUCN) and The Conservation Foundation—were trying to meet conservation needs, but were desperately short of funds.
Summary
World Wildlife Fund (WWF), the world’s leading conservation organization, seeks a Communications Specialist, Hispanic Media Outreach, to join its Media & External Affairs team. We are looking for a well-rounded communications professional who is familiar and comfortable engaging both traditional and new media in English and Spanish. S/he will bring strong writing skills and the ability to produce content for a variety of communication channels. S/he will be the point person to provide communications support to the Climatico! program.
Responsibilities
* Identifies Hispanic media outlets, updates media lists, and helps develop and implement media outreach plans to establish or strengthen relationships with most relevant media representatives to place WWF stories, interviews with WWF’s experts, and implement any other media tactics to promote WWF’s conservation goals. * Identifies, edits and produces communications materials in both Spanish and English, including press releases, blog posts, web site content, video, infographics and other products designed engage US Hispanic audiences. * Posts content on web site and blog, and manages the online-Spanish language constituent engagement platform. * Analyzes trends in the Hispanic digital/social media platforms (such as Twitter, Facebook, Webpages), and suggest strategies and tactics for engagement. * Produces or works with external producer to edit WWF’s short bilingual videos, create or adapt graphics, photo galleries and other visuals, and create content for radio. * Identifies conferences, summits, events targeted towards Hispanic media and the Latino community that could be linked to conservation/ environmental issues. * Performs other duties as assigned.
Ideal Candidate
* A Bachelor’s degree is required in journalism, communications or related field * Three years of relevant experience is required. Experience in communicating environmental or conservation issues preferred. * Professional-level Spanish and English Proficiency required. * Ability to proactively work with media. * Experience with using Convio, Vocus, Meltwater or other communications and advocacy software is preferred. * Experience with using different web content management systems and writing content for websites. * Able to develop, and apply communications tools and methods appropriately to the situation and job assignment. * Highly organized and able to prioritize effectively; able to coordinate several projects at one time with high level of accuracy under time constraints, tight deadlines and with minimal supervision. * Strong analytical, and editing skills. * Experience managing social media / on-line channels. * Creativity skills and experience working with audiovisual materials. * Familiarity with PC and Macintosh software: Word, Excel, PowerPoint, Access, Adobe Creative Suite, and Video editing software.

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