Creative Director

At Unum, we’re in the business of helping people through difficult times in their lives. Our financial protection benefits provide individuals and their families with the financial security they need to better cope with the loss of a loved one or the inability to work due to illness or injury.

* Ensures the creative team consistently delivers smart and strategic creative concepts that lead the way for marketing program deliverables. * Leads idea conceptualization for large scale, growth initiatives * Translates business strategy, audience needs, and digital capabilities into marketing campaigns that are visually and emotionally engaging * Monitors and remains at the forefront of industry trends, specifically in the area of marketing technology and integrated capabilities into campaign deliverables * Produces design and message specifications, storyboards, scenarios, and overall guidelines for designers, writers and production teams to use when implementing program/project deliverables * Successfully communicates conceptual ideas, detailed design, and design rationale, both verbally and visually * Collaborates with other members of the Marketing team including senior leadership, designers, writers, program managers, and digital experts * Ensures program deliverables continue to meet and exceed creative expectations * Works closely with Program Manager to brief delivery teams * Serves a primary creative liaison with agencies when applicable to ensure consistency of strategy and execution * Partners with Marketing Program Director to present/pitch comprehensive marketing program plan to Senior Leadership/Strategy Review Board * Develop and mentor staff, operating in a culture of high performance, set expectations while creating an environment for individual decision-making and ownership, and provide strong leadership toward achieving results. * May perform other duties as assigned

* College degree in Graphic Design, Communications or related field * 10+ years of professional advertising/design experience with exceptional creative, communication and project management skills – agency experience a plus * Must have a strong design background with superior portfolio and knowledge of both traditional and digital media * Thrive in fast paced environment and is a quick study – ability to take strategy and run with it creatively * Outstanding communication, design thought leadership, and presentation and storytelling skills to all levels of business – confidently “sell” ideas. * Passionate for the art of idea development and all things creative * Demonstrated experience leading a creative team * Works well independently as well as in a team environment * High level of initiative and drive to succeed * Skilled in all design related software including Photoshop, inDesign, Illustrator and Adobe Acrobat * Knowledge of capabilities and limitations of digital technologies * Proven record of using design and technology to drive new ideas * Requires a strong understanding and appreciation for digital trends and capabilities * Lead and participate in business partner and senior leadership facing * Self-motivated, proactive, demonstrate high levels of creativity and initiative, and thrive in a growing, fast-paced environment * Meets the standards for this position, as defined in the Talent Management framework