Director of Marketing

Tresta is a start up bloomed from a successful business that’s been operating for over 25 years. With 135 employees and over 15,000 customers, we know a thing or two about technology. Through our two brands, tresta.com and patlive.com, we are improving the way businesses communicate by offering cloud-based phone systems and award winning virtual receptionist services.

Tresta is looking for a smart & ambitious marketer to lead our marketing program to new levels. With your team of 3 direct reports, you'll drive big increases in customer counts and revenue across two brands. PATLive is our established virtual receptionists brand, and while YoY revenue is growing at a rate we’re proud of, we know it can grow much faster. Tresta is our new cloud-based phone brand, and while we are insanely excited about the potential in this space, we recognize that it’s going to be hard work to build the initial momentum as we begin marketing with a limited feature set. With both of the brands, however, our sights are set high – we want to be a household name. If you’re the kind of person that has always dreamed of building a truly great brand, this is the opportunity for you to be part of a team that’s doing just that.

* Manage all elements of the marketing mix, including but not limited to websites, email campaigns, social media, SEO/SEM, on and off-page content, advertising, etc * Understand our performance using tools that include but are not limited to Tableau, Google Analytics, Google AdWords, Eloqua, etc * Develop revenue and budget forecasts that we can count on * Drive aggressive email marketing campaigns that draw on your understanding of best practices and previous experience developing engaging campaigns * Manage our blog and long-form content strategy to position us as a valued source of top-quality information and perspective in our spaces * Expand our partnerships with new and existing affiliates * Optimize the way our advertising dollars are being spent for maximum effectiveness * Coach your team members to help them continually improve the quality of their work * Draw on your passion for all things digital – to connect with new resources and ideas to drive our business, we feel it’s important for the leader of this team to have a true love for technology as evidenced by your prolific use of it, the ever early adopter of what’s new in digital

* Bachelor’s degree in a related field * At least five years experience marketing B2B services * That’s it… We’re not real hung up on formal qualifications, we just want to find the person who has the most drive and the smarts to excel in the areas we mentioned above. If you’re concerned that this role is somewhat of a reach for you but you know you could grow into it, apply anyway – what do you have to lose?