Global Marketing Manager

Lubrizol, a Berkshire Hathaway company, is a technology-driven global company that combines complex, specialty chemicals to optimise the quality, performance and value of customers’ products while reducing their environmental impact. Lubrizol produces and supplies technologies to customers in the global transportation, industrial and consumer markets.

You will drive the overall strategic vision for the segment; ultimately positioning this segment for year over year growth. You will need to develop a deep understanding of the market(s) and partner with cross-functional teams throughout Lubrizol to identify new sub-segments and innovation opportunities that are significant, valuable, and defendable while returning sustainable and profitable growth. As a high priority growth segment for Lubrizol, this role comes with high-visibility and high-expectations.

* Develop a deep market understanding about our medical product line. Explore and learn any global differences in product requirements and customer expectations. * Lead effort to analyze markets and market trends, and make recommendations concerning product strategy. * Develop a growth strategy for the each regional market. * Monitor changes in the global market and its competitive dynamics and review strategy accordingly on an ongoing basis. * Monitor progress against the defined strategy identifying and agreeing on actions/new initiatives with the regional sales managers, R&D managers and others. * Conduct customer interviews across our value chain and identify trends and unmet needs. * Identify and develop target markets through value and opportunity analysis. * Implement a customer value proposition model based on market/customer segmentation. Modify our value positions to adapt for success to customers. * Identify gaps in our current capabilities and develop action plans to address them. * Influence all the resources needed to work on solutions. * Identify, generate and capture more value from both new and existing solutions. * Identify key customer prospects in targeted markets and establish strong collaborative relationships. * Provide strong leadership, influence and help gain the resources on the global team within our Marketing, R&D, Sales, Platform, and product management to grow the segments. * Work with product management and where possible with customers to establish global marketing communications plans for the segments. * Work with Global Platform Manager/Pricing Leader to establish product pricing and profitability targets/requirements for sales. Monitor segment/product profitability and identify corrective actions where necessary to optimize our success.

**Requirements:** * Bachelor’s Degree required, an MBA is strongly preferred * Highly competent in developing and implementing strategies * Strong commercial development acumen including value chain analysis, application economics, customer needs analysis, definition of value proposition, and market positioning * Willing and able to travel 30-40% (globally) * Demonstrated leadership capabilities and proven success in a matrix organization * Located in (or willing to relocate to) the Cleveland, Ohio area **Ideal Candidate Profile:** * Outstanding B2B Marketer capable of growing a mature business: * 3+ years of marketing experience in the medical device industry is preferred as well