Marketing Analytics Manager

SquareTrade is the top-rated protection plan trusted by millions of happy customers and offered by top retailers including Amazon, Costco, Staples, Sam's Club and Tesco.

We are looking for a Marketing Analytics Manager who is passionate about drawing insights from data and research to help drive our overall marketing strategy and revenue growth. In this role, you will own customer analytics, revenue management, pricing, and customer research. You will work closely with the VP of Marketing and other marketing managers to help improve acquisition costs, increase customer lifetime value, drive pricing strategy, and track and forecast monthly revenue for SquareTrade’s direct to consumer business.

* Develop models to predict customer lifetime value by acquisition source * Design a marketing mix model to effectively allocate marketing spend across acquisition and retention channels * Oversee customer research to identify the most effective marketing messaging for SquareTrade’s radio and TV ads * Analyze customer retention and continuation rates by product and work with Marketing, Product and Engineering teams to reduce churn * Make pricing recommendations and measure the impact to revenue and profitability of proposed changes * Manage and design reports to track weekly revenue by channel and customer segments * Determine how customers flow through various marketing touchpoints

* Data-driven and analytical: you measure and optimize performance based on data * Hypothesis-driven and tenacious: you’re comfortable making assessments using data and refining your thinking through tests * Relentless in finding creative ways to provide insight * A proven problem-solver: you bring a new perspective to the table and are focused on results * An aggressive executor: you move fast and meet deadlines * BS/MS in Engineering, Computer Science, Math, Finance or a related field * 3+ years of experience in an analytical/quantitative role (marketing analytics experience desired but not required) * Working knowledge of SQL (or a programming language) a must! * E-commerce, investment banking or management consulting experience a plus * SOME OF THE BENEFITS OF WORKING @ SQUARETRADE INCLUDE... * Not feeling stuck! This role has exposure to many different parts of the business, making transitioning easy...we work on developing careers based on what people enjoy! * Competitive salaries, benefits (medical, dental, vision), bonus opportunities, stock options, generous paid time off * Respect for your work-life balance * Free lunch and breakfast and unlimited snacks and drinks * A paid volunteer day to give back to the community * Discounted Gym memberships * Company activities (from happy hours, winery trips, and picnics in the park to running a 5k for charity)